Senior Financial Analyst

Senior Financial AnalystWe are seeking a highly analytical and commercially minded Senior Financial Analyst to join our Finance team. This role will serve as a strategic finance partner to business leaders, providing financial analysis, forecasting, budgeting, profitability insights, and decision support across the organization.The ideal candidate combines strong financial modeling and analytical skills with an understanding of the economics of the advertising industry, including client profitability, headcount utilization, project-based revenue, retainers, and other client commercial arrangements.Key ResponsibilitiesFinancial Planning & AnalysisLead and support the annual budgeting, forecasting, and long-range planning processes.Prepare monthly and quarterly financial forecasts, including revenue, expenses, headcount, and profitability.Analyze actual financial performance against budget, forecast, and prior-year results.Identify key drivers of financial variances and provide clear, actionable insights to management.Develop scenario and sensitivity analyses to support strategic business decisions.Maintain and enhance financial models used for forecasting, planning, and management reporting.Client & Commercial FinanceAnalyze revenue, gross margin, and profitability by client, account, service line, and business unit.Partner with Client Services, Sales, Media, Operations, and other teams to evaluate the financial performance of client engagements.Review client scopes of work, staffing plans, pricing models, and commercial terms to assess profitability.Monitor client budgets, burn rates, staffing utilization, and potential scope or budget overruns.Support pricing and financial modeling for new business opportunities, renewals, and RFPs.Provide recommendations to improve client and portfolio profitability.Management Reporting & Business InsightsPrepare recurring financial reporting packages, dashboards, and executive-level presentations.Develop and monitor key performance indicators such as revenue growth, gross margin, EBITDA, utilization, billable hours, average billing rates, and client profitability.Translate complex financial information into concise business insights for senior leadership.Identify trends, risks, and opportunities and recommend actions to improve financial performance.Support month-end and quarter-end financial reviews in partnership with Accounting.Workforce & Resource PlanningAnalyze headcount, compensation, freelance/contractor costs, and resource utilization.Partner with department leaders to forecast staffing requirements based on client demand and revenue expectations.Evaluate the financial impact of hiring, compensation changes, organizational restructuring, and resource allocation decisions.Monitor utilization and capacity across client-facing teams and identify opportunities to improve operational efficiency.Strategic & Ad Hoc AnalysisBuild financial models to evaluate investments, new service offerings, technology initiatives, and other strategic opportunities.Conduct scenario modeling and ROI analysis for business initiatives.Support senior leadership with ad hoc financial and operational analyses.Identify opportunities to improve financial processes, reporting accuracy, automation, and scalability.QualificationsRequiredBachelor's degree in Finance, Accounting, Economics, Business Administration, or a related field.4–7 years of experience in financial analysis, FP&A, commercial finance, corporate finance, or a related discipline.Advanced proficiency in Microsoft Excel or Google Sheets, including complex financial modeling.Strong understanding of financial statements, budgeting, forecasting, variance analysis, and profitability analysis.Demonstrated ability to analyze large datasets and translate findings into actionable business recommendations.Strong communication and presentation skills, with the ability to work effectively with both finance and non-finance stakeholders.Excellent attention to detail, organizational skills, and ability to manage multiple priorities and deadlines.PreferredExperience within an advertising agency, media agency, digital marketing, AdTech, MarTech, consulting, or professional-services environment.Experience analyzing client-level profitability, utilization, staffing, and project economics.Familiarity with advertising and media revenue models, including retainers, project-based fees, commissions, media spend, and technology/platform fees.Experience with ERP, financial planning, or business intelligence platforms such as NetSuite, Workday Adaptive Planning, Anaplan, Power BI, Tableau, or Looker.Experience with SQL, BigQuery, or other data-analysis tools is a plus.$95K - $105K