ViiV Healthcare (GSK) Senior Manager, US Enterprise Communications

ViiV Healthcare is a global specialty HIV company, the only one that is 100% focused on researching and delivering new medicines for people living with, and at risk of, HIV. ViiV is highly mission-driven in our unrelenting commitment to being a trusted partner for all people living with and affected by HIV. Our aim is to think, act, and connect differently through a focus on education on and treatment for HIV. We go to extraordinary lengths to deliver the sorts of breakthroughs, both in treatments, care solutions and communities, that really count. We go beyond the boundaries of medicine by taking a holistic approach to HIV through developing and supporting sustainable community programs and improving access to care. We are fully committed to push through every challenge until HIV/AIDS is eradicated. ViiV has played a significant part in delivering breakthroughs that have turned HIV into a manageable health condition. We offer the largest portfolio of HIV medicines available anywhere, and we continue our work to cater for the widest possible range of needs in response to the HIV epidemic.

We are aware of how much is at stake for those affected by HIV and we show up every day 100% committed to the patients. Our work culture is fast-paced, diverse, inclusive, competitive, and caring. But ViiV isn’t just somewhere to work – it’s a place to belong, an invitation to bring your very best, and a team full of impact-driven team members who are hungry to make a difference.

While we have been improving lives of HIV patients for 30 years, this is an especially exciting time to be at ViiV, as we evaluate novel approaches to treatment and prevention that could further reduce the impact of HIV on individuals and communities.

Are you energized by a highly visible communications role that allows you to shape compelling enterprise communications for a leading healthcare company? If so, this US Enterprise Communications Manager role could be an exciting opportunity to explore.

In the Senior Manager, US Enterprise Communications role, you will plan, develop and deliver integrated internal and external communications that advance business objectives, strengthen corporate and product narratives, and ensure consistent messaging across ViiV Healthcare’s US organization.

The Senior Manager, US Enterprise Communications will be based at ViiV Healthcare’s U.S. headquarters in Durham, NC. Please note that relocation support is not available for this role.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

• Develop and execute integrated US enterprise communications strategies, campaigns and activations aligned with commercial priorities, business objectives, and product lifecycles.
• Partner across a matrixed organization—including global, commercial, internal communications, digital, medical, legal and regulatory teams—to drive business objectives and maintain consistent messaging.
• Lead the development, management and execution of product and corporate campaigns across earned, owned, paid and social channels, including influencer initiatives where appropriate.
• Own paid media communications strategies, aligning plans and messaging with brand strategy and ensuring effective promotional-review pull-through.
• Manage external expert and healthcare professional engagement, including recruiting, developing, training and maintaining a strong speaker bench and speakers bureau in partnership with relevant teams.
• Lead communications strategy and execution for congresses, scientific data milestones and external events, translating complex information into compelling narratives for key audiences.
• Plan and deliver communications for corporate events, sponsorships and community engagements, ensuring alignment with enterprise positioning and consistent message pull-through.
• Provide communications counsel and execution support for cross-functional teams and enterprise projects, including leadership town halls, field resources and employee engagement initiatives.
• Anticipate and prepare for emerging issues, coordinating rapid, appropriate and compliant responses with internal stakeholders.
• Oversee agency partners and budgets to deliver high-quality communications plans and materials efficiently and effectively.
• Establish measurable objectives, assess communications effectiveness and apply insights to optimize future programs.
• Ensure all communications comply with applicable regulations, policies, codes of conduct, ethics and values.

Why You?

Basic Qualification
We are seeking professionals with the following required skills and qualifications to help us achieve our goals:

• Bachelor’s degree & 5+ years in a pharma product communications role'
• Experience developing, implementing and measuring communications strategies and tactics supporting commercial objectives
• Experience with media relations and issues management

Preferred Qualification
If you have the following characteristics, it would be a plus:

• Post graduate degree in communications
• Strong business acumen and understanding of the commercial environment
• Practical understanding of the regulatory environment and how it affects communications for Rx medicines
• A strong understanding of issues management

#LI-ViiV

#LI-GSK

Skills

Content Development, Corporate Copywriting, Crisis Communication Management, Data Analytics, Digital Fluency, Market Shaping, Public Relations (PR), Reputation Management, Risk Management, Storytelling

Please visit GSK US Benefits Summaryto learn more about the comprehensive benefits program ViiV offers US employees. All ViiV employees receive the same benefits options and plans as GSK employee.

Why Us?

At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. Until the 40 million people living with HIV is down to zero, we will continue searching for new ways to limit the impact of HIV.

We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. At ViiV Healthcare, we do things differently. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We are guided by our mission to leave no person living with HIV behind and it is this mission that unites our employees located across the globe. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. As a result of our connection with GSK, we are able to draw on their proud history and resources. This means that you would receive all the employee benefits offered by GSK.

Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do - from our breakthrough innovation, to our diverse portfolio of medicines as well as the work we do to partner with HIV communities.

Having a truly inclusive culture where we’re all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind.

If you require an accommodation or other assistance to apply for a job at GSK, please contact the appropriate Recruitment Staff by emailing us at - View email address on aiapply.co

ViiV is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

Important notice to Employment businesses/ Agencies

ViiV does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact ViiV's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to ViiV. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and ViiV. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of ViiV. ViiV shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, ViiV may be required to capture and report expenses ViiV incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure ViiV’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at