Sr. Product Marketing Manager

About Us Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people. How We Work At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values: Bold in how we dream and innovate Responsive to feedback, challenges and opportunities Accountable for results and best in class outcomes Visionary in future focused problem-solving Exceptional in execution and impact The Role Proofpoint is looking for a Sr. Product Marketing Manager to lead product marketing for our Insider Threat Management solution, a strategically important and highly differentiated part of our Data Security portfolio. This is a senior individual‑contributor role for an experienced cybersecurity product marketer who wants to own a critical market narrative, shape go‑to‑market strategy, influence product and help accelerate growth in a timely, high‑priority area of Proofpoint’s broader Data Security strategy. Day to Day Own the strategic messaging, positioning, and market narrative for Proofpoint’s Insider Threat Management solution, ensuring it is differentiated, compelling, and aligned with the broader Data Security story. Become the expert on buyers, market dynamics, customer needs, buying criteria, and competitive alternatives to shape GTM strategy and field execution. Build high‑impact content and GTM assets across the buyer journey, including pitch decks, solution briefs, web copy, sales plays, customer stories, and more. Lead go‑to‑market planning and launch execution, aligning cross‑functional teams on target audiences, messaging, launch activities, and success measures. Drive field readiness by equipping sellers and SEs with practical positioning, objection handling, sales plays, and customer proof that connect key use cases and outcomes to buyer value. What You Bring to the Team 8+ years of product marketing experience, including significant experience in cybersecurity. Strong cybersecurity experience, sharp storytelling instincts, and the ability to operate with ownership, urgency, and creativity. Proven experience marketing complex technical solutions to CISOs, enterprise security leaders, technical buyers, and go‑to‑market teams. Strong ability to create differentiated messaging, positioning, content, and narratives that translate technical capabilities into clear buyer and business value. Demonstrated ownership of product launches, major capability releases, or go‑to‑market initiatives. Experience enabling sales and SE teams with practical, compelling, field‑ready materials. A proactive, collaborative working style with strong communication skills, technical curiosity, and accountability for outcomes. Experience in insider threat management, UEBA, data security/DLP, or identity security is strongly preferred. Benefits Competitive compensation Comprehensive benefits Career success on your terms Flexible work environment Annual wellness and community outreach days Recognition for your contributions Global collaboration and networking opportunities Equal Opportunity Employer Statement Proofpoint is an equal opportunity employer; we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status or disability. #J-18808-Ljbffr Proofpoint