Creative Lead, SPECS Social & Content

The Company operates Snapchat a visual messaging app that enhances your relationships with friends family and the world and Specs Inc. a wholly-owned subsidiary dedicated to making computing more human in addition to Bitmoji Saturn and other digital services.

As a member of the Creative & Marketing team youll help shape how SPECS shows up across luxury fashion design and culture on social media.

Were looking for a hands-on social-first creative with deep luxury experience and a strong strategic mind. Youre an expert in the luxury social landscape and understand its creative codes cultural nuances audiences creators and emerging trends and know what it takes for brands to show up credibly and distinctively.

Youve ideally spent meaningful time within a true luxury house where youve had real ownership of the brands social presence and strategy rather than contributing to social as one part of a broader creative role. You can articulate not only what great work looks like but how you developed the strategy behind it built internal alignment sold the vision to stakeholders and drove it through execution.

Youll report directly to the Creative Director of Social.

What Youll Do:

• Help shape and execute SPECS social strategy building a distinctive and culturally relevant presence within the luxury landscape.
• Take social strategies from idea to reality: develop the approach pitch and socialize it internally and lead execution through launch and ongoing optimization.
• Bring deep knowledge of the luxury ecosystem including culture audiences creators talent brands and emerging trends to identify opportunities for SPECS to show up credibly and differently.
• Translate luxury brand-building into the technology and hardware space balancing aspiration innovation design and product storytelling.
• Bring strong taste and a design-forward creative eye across art direction visual identity content and storytelling.
• Take ideas from strategy through execution working hands-on with creators agencies and partners and creating content directly when needed.
• Manage creative and social agencies to ensure work meets the creative standards and cultural nuances expected within luxury.
• Build and leverage relationships across luxury fashion design and culture to bring new talent collaborators and opportunities to SPECS.
• Stay ahead of shifts in luxury and social culture helping SPECS participate in ways that feel credible elevated and unexpected.

Knowledge Skills & Abilities:

• Deep experience owning social for a luxury brand with responsibility for shaping the strategy and driving the brands overall presence not simply contributing to individual campaigns or content.
• Experience working within or closely alongside a true luxury brand with a nuanced understanding of the category its audiences and its creative standards.
• Strong strategic thinking paired with an executor mindsetyoure as comfortable developing the thinking as you are figuring out how to make it happen.
• A sophisticated creative eye and strong taste across brand design visual identity art direction and storytelling.
• Ability to think conceptually and translate strategic ideas into tangible creative executions.
• Experience working with and managing creative and social agencies from briefing and feedback through production and delivery.
• Strong understanding of creators and social-first production including the ability to identify the right talent collaborate with creators and create content independently when needed.
• Ability to navigate cross-functional organizations and bring multiple stakeholders along without slowing down the work.
• Highly curious about culture fashion luxury technology design and emerging creative formats.
• Strong organizational and project management instincts with the ability to keep multiple workstreams moving in a fast-paced environment.
• Comfortable operating with ambiguity and making smart quick decisions as creative and business needs evolve.

Minimum Qualifications:

• Bachelors degree in design marketing communications filmmaking or equivalent practical experience.
• 8 years of relevant experience across social creative brand or marketing role in the luxury space.
• 3 years working within a true luxury brand or house ideally in fashion beauty automotive hospitality or an adjacent premium category.
• Experience working for or closely with luxury brands ideally within fashion beauty automotive hospitality or adjacent premium categories.
• Portfolio or body of work demonstrating strong social thinking creative execution and elevated brand storytelling.
• Experience managing creative and/or social agencies and external partners.
• Hands-on content creation capabilities across photography video design editing or social-native formats.

Preferred Qualifications:

• Experience at or within a globally recognized luxury house with brands such as Dior Chanel Jacquemus or comparable luxury brands.
• Experience with project management and/or creative production.
• Proficiency in Figma Adobe Creative Cloud Keynote and emerging Generative AI tools.
• Familiarity with Adobe Creative Suite programs and creative asset programs
• Demonstrated ability to take projects from strategy and concept through execution and delivery.
• Experience working in fast-moving cross-functional organizations.

Default Together Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster reinforce our values and serve our community customers and partners better through dynamic collaboration. To reflect this we practice a default together approach and expect our team members to work in an office 4 days per week.

At Snap we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. EOE including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring where applicable).

Compensation

In the United States work locations are assigned a pay zone which determines the salary range for the position. The successful candidates starting pay will be determined based on job-related skills experience qualifications work location and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

The base salary range for this position is $142000-$214000 annually.

The base salary range for this position is $135000-$203000 annually.

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The base salary range for this position is $121000-$182000 annually.

This position is eligible for equity in the form of RSUs.

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