Marketing Operations Specialist

Position Overview Winsor Consulting is seeking an organized, detail-oriented Marketing Operations Specialist to run the systems and execution behind our sales and marketing programs. This role keeps HubSpot accurate, builds and launches campaigns, produces creative assets, coordinates events, and makes sure sales has the data and materials it needs. You will work from plans and priorities set by the Marketing Lead and turn them into finished, on-time work. Key Responsibilities CRM and Sales Support Maintain accurate, complete customer and prospect records in HubSpot CRM, including data cleanup, deduplication, and imports. Manage contact lists, segmentation, and lead routing and distribution to sales. Track leads, pipeline activity, and followup tasks, and flag stalled or missed followup to sales. Produce and update sales enablement materials from content and templates developed by the Marketing Lead. Support sales outreach and prospecting campaigns with lists, sequences, and materials. Campaign Execution Build, test, schedule, and send email campaigns in HubSpot. Schedule and publish social media content through Meta Business Suite and other platforms. Make website updates in WordPress and HubSpot and perform routine site maintenance, including forms, plugins, links, and Cloudways hosting tasks. Compile campaign and website data for the Marketing Lead’s performance reports. Creative and Content Production Produce graphics, photography, and shortform video for the website, social media, email, and presentations. Maintain an organized library of creative assets, templates, and brand resources. Gather content and materials from internal teams and outside partners, and check that all creative follows Winsor brand guidelines. Events and Project Coordination Plan and coordinate events, from logistics and vendors through promotion and postevent followup. Track project timelines and deliverables, follow up on outstanding items, and keep the Marketing Lead informed of status. Provide additional sales, marketing, and administrative support as needed. Qualifications Required 2+ years of experience in marketing, marketing operations, or sales support. Handson experience with HubSpot or a comparable CRM or marketing automation platform, including list building and email campaigns. Strong attention to detail with data and a track record of keeping records accurate. Working ability in Canva or Adobe Creative Cloud. Strong organization and followthrough across multiple projects and deadlines. Bachelor’s degree in marketing, communications, or a related field, or equivalent experience. Preferred Experience in a managed service provider, IT, or professional services organization. Experience with WordPress and website maintenance; familiarity with Cloudways, Semrush, and Google Analytics. Photography and video skills. Event planning experience. HubSpot certifications. Experience using AI tools to speed up production work. Business Systems and Software HubSpot (CRM, Marketing Hub, email), WordPress, Cloudways, Canva, Adobe Creative Cloud, Meta Business Suite, Microsoft 365 (Excel, PowerPoint, SharePoint), and AI tools What Success Looks Like HubSpot data is clean and trusted: records are complete, lists are accurate, and leads reach sales quickly. Emails, social posts, and website updates go out on schedule and errorfree. Sales has current, onbrand materials when it needs them. Events run smoothly, with followup completed on time. Creative assets are easy to find and consistently on brand. Projects are tracked, deadlines are met, and blockers are raised early. Join Our Team At Winsor Consulting, we are constantly looking for new ways to help our clients achieve their goals, and we believe in the power of a well-rounded team to do that. If you are ready to take your marketing career to the next level and be part of a team dedicated to making an impact, we want to hear from you! #J-18808-Ljbffr Winsor Consulting Group, LLC