Vice President of Product Marketing & Pricing Strategy
Confidential
Vice President of Product Marketing & Pricing Strategy
About the Company
Leading provider of EHR & practice management software
Industry
Internet
Type
Privately Held
Founded
2012
Employees
501-1000
Categories
- Information Technology & Services
- Technology
- Electronic Health Records
- Health Care Information Technology
- Mental Health
- Patient Management
Specialties
- ehr
- therapy notes
- online appointment scheduling
- insurance billing
- practice documentation
- calendar
- client portal
- secure messaging
- telehealth
- secure payments
- dietitian
- slp
- health and wellness
- therapist
- counselor
- cbt
- health insurance
- continuing education
- emr
- physical therapy
- occupational therapy
- chiropractors
- lactation specialists
- substance abuse counselors
- and practice management software
About the Role
The Company is seeking a Vice President of Product Marketing and Pricing Strategy to play a pivotal role in the advancement of its product-led growth strategy. The successful candidate will be responsible for leading the product marketing strategy across the entire portfolio, including go-to-market strategies, product positioning, messaging, and customer segmentation. This role demands a leader with a proven track record in a high-growth SaaS or technology business, particularly in the areas of pricing, packaging, and monetization. The VP will be expected to partner closely with cross-functional teams to ensure that the product marketing and pricing strategies align with the company's business goals and customer needs. Key responsibilities for the Vice President of Product Marketing and Pricing Strategy include owning the pricing, packaging, and monetization strategy, leading complex pricing initiatives, and developing pricing strategies that balance customer value and revenue growth. The ideal candidate will have a deep understanding of SaaS pricing, be adept at pricing change management, and have experience in commercializing AI-enabled products. They should also be skilled in market research, customer insights, and competitive strategy, with the ability to translate this information into actionable business recommendations. The role requires a strategic leader with strong executive communication skills, the ability to influence senior leaders, and a leadership style that is both strategic and accountable for business outcomes.
Hiring Manager Title
Chief Marketing Officer
Functions
- Product Marketing
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- ...Vice President, Creative About the Company Acclaimed apparel brand Industry... ...creative vision in alignment with brand strategy, marketing objectives, and business goals. The... ...overseeing large-scale catalog strategy and production, and using customer insights, market...
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- ...Regional Vice President of Sales About the Company Innovative provider... ...interactions Industry Marketing and Advertising Type... ...successful execution of sales strategies. The RVP will also be... ...Experience in collaborating with product, development, technical, and...
- ...Vice President of Product Development and Production About the Company Fast-growing sporting apparel... ...of shaping the product vision, strategy, and lifecycle management, ensuring that... ...development and innovation, and leveraging market and customer insights to inform...Remote work
- ...Area Vice President, Absence & Productivity Consulting About the Company Leading provider of insurance... ...Professional Services Agents and Marketers Employee Benefits Group Insurance... ...growth, developing and executing strategies for absence and productivity...
- ...Vice President of Product, Practice Management About the Company Leading provider of EHR & practice management software Industry... ...translate deep customer understanding into a compelling product strategy, champion the evolution of the platform, and partner with...
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- ...Vice President, Sales and Operations About the Company Pioneering... ...execution of its commercial strategy. This executive will be tasked... ...implementation of go-to-market plans, and driving alignment... ...launching specialty pharmaceutical products and scaling high-performance...
- ...Vice President, Sales, Service and Retail Development About the Company... ...and executing sales growth strategies, maintaining direct... ...Bachelor’s degree in business, marketing, or a related field, with an... ...deep understanding of food products and commodity-driven businesses...
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- ...Vice President, Customer Strategy About the Company Leading insurance technology (InsurTech) firm specializing... ...knowledge to drive the design of products and services. The VP of Customer... ...experience, product management, and marketing. The role requires a strategic...
$185k - $237.5k
...encouraged. What You’ll Be Responsible For We are looking for a highly motivated, strategic, and experienced Product Marketing Manager to lead go‑to‑market strategy and execution for Circle’s payments products. You’ll partner closely with Product, Business Development,...Full timeFlexible hours
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