Director of Sales (Marketing Director)
Liora Henderson
Are you a relationship-builder with a passion for helping older adults find the perfect place to call home? We are seeking a dynamic, energetic, and results-driven Sales Director to join our Independent Living community and partner alongside our current Sales Director to drive occupancy, build meaningful connections, and create exceptional experiences for prospective residents and their families. This is an exciting opportunity for a sales professional who enjoys working collaboratively while making a real difference in the lives of seniors. What You’ll Do Partner with the current Sales Director to achieve occupancy and revenue goals. Build and maintain relationships with prospective residents, families, referral sources, and local organizations. Conduct community tours and provide personalized follow‑up throughout the sales process. Assist with lead management, inquiry response, and CRM documentation. Coordinate and participate in marketing events, community outreach initiatives, and networking opportunities. Collaborate with operational leaders to ensure a seamless move‑in experience for new residents. Help develop and execute creative sales and marketing strategies to maximize occupancy. Represent the community professionally and enthusiastically both inside and outside the community. What We’re Looking For Previous sales experience, preferably in senior living, hospitality, healthcare, real estate, or a related service industry. Excellent communication and relationship‑building skills. Strong organizational skills with the ability to manage multiple priorities. Self‑motivated, goal‑oriented, and driven to achieve results. Experience with CRM systems is a plus. Ability to work occasional evenings and weekends for events and community activities. A genuine passion for serving seniors and their families. Marketing and Community Relations Responsibilities Responsible for community outreach and education activities for creating referrals. Specific goals include but are not limited to: Ten meetings with potential new referrers per week. One fax bomb per month to key referral sources. Fifteen telephone calls per day. Five referrals received per week. Coordinates outreach meetings for other key staff including General Manager, Residency Counselor, and Relocation Specialist. Provides direct sales backup for Community Residency Counselor, answering telephone inquiries, scheduling visits, conducting tours, and closing sales as needed when Community Residency Counselor is not available. Knows and consistently uses a customer‑oriented selling approach. Participates with Residency Counselor and Relocation Specialist on development of effective sales and marketing plans drawing on information from analysis of the competitive environment. Updates key competitor evaluation and price surveys semi‑annually. Compliance and Safety: Follows all emergency procedures. Understands all safety practices and procedures. Benefits Competitive base salary plus commission opportunities. Paid time off and holidays. Supportive and collaborative team environment. The chance to make a meaningful impact in the lives of older adults every day. Medical, Dental, and Vision benefits. Company‑paid Life Insurance and Voluntary Disability. Generous Paid Time Off (PTO) Plan. 401(k) Retirement Savings Plan with company match. Certified Great Place to Work for 9 years. Professional development opportunities (role‑dependent). If you’re ready to combine your sales talents with a purpose‑driven career, we’d love to hear from you. Apply today and become part of a team dedicated to helping seniors live their best lives. Liora at Henderson is a vibrant Independent Living community nestled in the heart of Henderson, Nevada. Recently welcomed into the AgeWell Senior Living family, Liora at Henderson is entering an exciting new chapter—one focused on people, purpose, and possibility. At Liora, we believe work should be more than a job. It should be a place where you feel valued, supported, and proud of the difference you make each day. Our residents choose Independent Living for freedom and connection, and our team plays a vital role in creating a warm, engaging, and worry‑free lifestyle for them. Liora at Henderson is proudly managed by AgeWell Senior Living and is an Equal Opportunity Employer. #J-18808-Ljbffr Liora Henderson
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