Business Strategy Manager

Business Manager, Insights & Strategic Projects | Capital One Business TravelAt Capital One, we're building a leading information-based technology company. Still founder-led, Capital One is on a journey to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. WE are succeeding because they are succeeding.Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we can change banking for good.The roleCapital One Business Travel (COBT), the booking travel platform for Small/Medium Enterprises, as part of the Premium Products and Experiences (PPX) team, is one of the fastest-growing parts of the business. The platform continues to see exponential growth and has an ambition to maintain strong topline growth momentum over the next few years. The Strategy and Growth team within Capital One Business Travel is focused on driving multifaceted strategies to drive cardmember engagement and spend growth on the platform through various marketing initiatives to existing and prospective users. We are looking for a Marketing Manager to join our team to support building and delivering a performance-driven marketing strategy.The role will be responsible for supporting COBT's long-term marketing strategy - building a holistic marketing strategy in partnership with our marketing partners, and identifying key marketing opportunities across different customer segments, channels, positioning/messaging, and treatments. In addition to supporting the build of COBT's holistic marketing strategy, you will act as the key liaison between COBT/SBC marketing, COBT strategy to drive ideation and execution of various offers. Of particular focus is on understanding and engaging our Field-managed customers in order to create the best possible travel experience that meets their needs, drives consideration and engagement, and ultimately travel spend by this group. This role will serve as a people leader for 1-2 analysts on the team who will lead functional analysis and marketing execution.Key responsibilities include:External Analysis: Understand how competitors are evolving their product and messaging strategies, and build strategies that position us for success in the marketCustomer Insights and Strategy: Partner with the insights team to deeply understand the target audience, validate product positioning and messaging, and act as the voice of both the customer and Capital One Business Travel to the organizationEvent Strategy: Partnering with the Sponsorships team to develop and execute a high-impact conference and industry event strategyLead Strategic Projects: As we continue to scale with both customers and partners, support and drive strategic initiatives, working across the organization to ensure buy-in, and successfully launchHere's what you'll need to be successful:High level of initiative and ownership, ability to coordinate efforts across diverse functional groupsAbility to self-direct and task switch between strategic and tactical initiatives regularlySuccinct, focused written and verbal communication skillsMarketing Analytics Practitioner and Problem Solver: Uses data and storytelling to influence decisions and deliver actionable recommendations that solve current customer engagement and product marketing opportunitiesData-driven Decision Making: High degree of comfort with data analysis in SQL, with independent curiosity to understand the "why" behind the dataCollaboration & Influence: Ability to productively partner with a wide variety of teams across the organization to advance our goals and connect marketing activities to underlying business strategyResults-Oriented: Focuses on driving impact in both the short and long term, and is able to drive and execute an agenda end-to-end from conception through to in-market delivery with an uncertain and fluid environmentTeam Player: Helps us achieve more than the sum of our parts by collaborating effectively with others and encouraging an inclusive culture with diverse teammatesCreative Thinking & Creativity: Able to think outside the box for creative development and marketing strategyCustomer Obsession: Consistent customer-first thinking, always seeking to understand the customer through available data with a bias toward action on improving our customer experiencesSummary:As a Business Analysis Manager at Capital One, you will apply your strategic and analytical skills to major company challenges. You'll team with world-class professionals to develop and test strategies that ultimately impact the bottom line. And you will do it all in a collaborative environment that values your insight, encourages you to take on new responsibility, promotes continuous learning, and rewards innovation.General Responsibilities:Strategic leadership: Develop business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory demandsLeadership: May manage and develop 1-2 analysts. Coaching and mentoring associates with a goal of developing and retaining talent at Capital OneProduct: Develop and implement new product and pricing strategies for various lending products; lead product level modeling/analyticsMarketing: Lead direct-to-consumer marketing efforts for select products, and strategic intent for products distributed through the retail channel. Build targeted insights to inform the design and development of new customer experiences, as well as breakthrough technology and concepts designed to deliver on new go-to-market strategiesCredit Risk: Drive step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior, creating risk models, and testing hypotheses using rigorous monitoring and analysisExecution: Manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrentlyPartnership: Work closely with colleagues across Capital One including: IT, Sales, Operations, Finance and others to drive improvement in quality, volume, service, and profitabilityStrategic & analytic orientation: A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing & credit risk managementStrong business judgment, leadership and integrity: He/she should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to businessSolid people leadership experience: Ability to build and leverage the capabilities of a high-performing team, as well as business partners across the enterprise. He/she should foster innovation, drive critical decisions, hold business partners accountable, and be able to consistently deliver resultsStrong executive communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skillsClear results orientation: display an intense focus on achieving both short and long term goals. He/she should be able to drive and execute an agenda in an uncertain and fluid environmentSuccessful track record of thriving in a fast paced, entrepreneurial and dynamic environment. Previous consulting experience is a plusBasic Qualifications:At least 3 years of professional experience performing analysisCurrently has, or is in the process of obtaining one of the following with an expectation that the required degree will be obtained on or before the scheduled start date:A Bachelor's Degree in a quantitative field (Business, Finance, Accounting, Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer engineering, Software engineering, Mechanical engineering, Information Systems or a related quantitative field)A Master's Degree in a quantitative field (Business, Finance, Accounting, Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical engineering, Information Systems or a related quantitative field) or an MBA with a quantitative concentrationPreferred Qualifications:Master's Degree in Business or quantitative field such as Finance, Economics, Physical Sciences, Math, Statistics, Engineering5+ years of experience in analysis2+ years of experience in financial services1+ year of experience in consulting2+ years of experience in people managementCapital One will consider sponsoring a new qualified applicant for employment authorization for this position.The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for