Brand Innovation Manager

If you’re reading this on your way from 5am spin class to festival fast-pass, you’re CELSIUS®— an everyday hustler with the essential energy to aim high, and go the extra mile wherever your goals take you. 

Joyful by design, sunny by nature, and unapologetically bold. If your bestie has you saved in their phone as “Icon,” you’re ALANI NU® — confident, colorful, and bringing main-character energy to every moment. 

SoCal in your soul, attitude in your stride. If gravity doesn’t stop you and “impossible” sounds more like “dare you,” you’re ROCKSTAR®— a born rebel, raising the bar with mind-body energy and zero compromise. 

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Together, we’re Celsius Holdings, Inc.— a global CPG company united by three powerhouse brands and one incredibly talented team. 

At Celsius, we pride ourselves on empowering our people. Every employee has a stake in our success. We create a collaborative culture built on inclusivity, innovation, and a belief that great ideas can come from anywhere. 

And we’re on our way to building something bigger: a category where energy isn’t just consumed, it’s lived—where performance meets personality, brand becomes community, and every can crack sparks a statement. 

This is the future of modern energy. This is Celsius.  

Ready to take your career to the next level? Join our team and redefine what it means to be energized. 

Brand innovation manager

In-Office: Based full-time at CELSIUS® Headquarters in Boca Raton, FL

Role Type: Full-Time

Salary Range: Salary

Position Overview

The Brand Innovation Manager will be responsible for contributing to the creation of new products to strengthen and expand the Celsius brand’s success and deliver best-in-class new offerings to the category. This position will require an in-depth understanding of product development with a desire to dig into market trends, consumer insights, and category dynamics. The role will require both strategic thinking and executional excellence while managing multiple stakeholders and partners to drive growth for the brand.

This role will report to the Director, Brand Innovation and will provide you with an opportunity to work cross-functionally alongside a wide variety of departments within an accelerated growing brand while actively working on new-to-market projects start to finish, including monitoring progress and reporting on outcomes.

Requirements

• Bachelor’s degree in marketing, with 3+ years of experience in Brand Marketing and/or Product Development, preferably CPG.
• Project Management & leadership skills.
• Experience working with creative agencies and other external partners.
• Ability to operate in a fast-paced, dynamic environment, and to provide innovative approaches in a team-based structure.
• Ability to deliver both verbal and written communication in a simple, compelling manner.
• Ability to think strategically, both from a brand and portfolio view.
• Strong time management and organizational skills and ability to meet tight deadlines.
• Knowledge of MS Office including Word, Excel, PowerPoint, and Outlook.
• Team oriented with great interpersonal skills. 

Key Responsibilities

• Active collaboration with the Director, Brand Innovation to drive the business forward with out-of-the-box ideas, strong leadership of a cross-functional team and by challenging the status quo to get things done more efficiently.
• Partner with Operations & Creative teams to manage product and packaging transitions, formulation improvements and updates.
• Work directly with the QA team conducting new and existing product quality control flavor tastings.
• Collaborate with the creative team and external creative agencies to assist in the creative development of innovation launch support assets across all owned channels – including social medial, website, trade, and E-commerce.
• Day to Day management includes running and conducting market analysis to understand market trends and opportunities.
• This position will require the ability to write up and validate flavor & packaging concepts for innovations.
• Maintaining innovation trackers and other reporting tools to ensure all new product commercialization process’ deadlines are met facilitating flawless execution in market.
• Managing recurrent cross-functional meetings to maintain open and up-to-date communication on all innovation projects. Documenting and following up on important actions and decisions from meetings.
• Assist with preparation of necessary presentation materials for meetings.
• Assist with the Innovation team expenses by receiving, processing, verifying and reconciling invoices for vendors.

Benefits

• Comprehensive Medical, Dental & Vision benefits

• Long- and short-term disability
• Life insurance
• 10 Vacation days per year subject to accrual policy
• 11 Company paid holidays
• 401(k) with Company match
• Identity theft and legal services

The base pay range for this position is for a successful candidate within the state listed. The successful candidate’s actual pay will be based on multiple factors, such as work location, job-related knowledge, skills, qualifications, and experience. Celsius is a total rewards company. This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans).

Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. We believe strongly in fostering a safe, fair and respectful work environment. If you need assistance and/or a reasonable accommodation due to a disability during the application process, please reach out to View email address on apply.workable.com.

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.