Senior Marketing Manager

When you're the best, we're the best. We instill an environment where employees feel engaged, satisfied and able to contribute their unique skills and talents while living and working as their authentic selves. We provide extensive opportunities for personal and professional development, building both employee competence and organizational capability to fuel exceptional performance through an inclusive environment both now and in the future. Summary In this role, you will lead the design, activation, and ongoing management of customer journeys by translating client insights into actionable improvements. You will align cross‑functional teams to deliver consistent, insight‑driven experiences and measurable lifecycle outcomes tied to retention, growth, and operational efficiency. Responsibilities Own assigned customer journeys end‑to‑end, including mapping, lifecycle coordination, improvement planning, activation, and performance tracking. Lead cross‑functional journey design workshops and working sessions across commercial and operational teams. Translate client insights, persona data, and business priorities into journey‑level improvement initiatives aligned to retention and client lifetime value goals. Develop and maintain journey maps, service blueprints, and supporting documentation. Define and manage journey success metrics, including lifecycle friction, engagement quality, and handoff effectiveness. Identify breakdowns in lifecycle handoffs and facilitate resolution across teams. Coordinate activation of journey improvements through commercial and delivery teams. Monitor post‑activation performance and recommend iterative enhancements using behavioral data and experimentation. Present journey insights, performance trends, and business impact to clients and internal stakeholders to drive alignment and action. Support internal change management and adoption of journey frameworks, tools, and lifecycle standards. Qualifications Relevant degree preferred. 5 or more years of relevant experience required. Experience in CX (Customer Experience), Customer Success, Experience Strategy, Consulting, Product Management, Process Improvement, or related fields. Experience working in B2B or enterprise services environments with exposure to go‑to‑market operations, consulting, or CX. Familiarity with CX frameworks, journey mapping tools, voice of client platforms, service blueprints, and agile methodologies. Familiarity with CRM systems, journey analytics platforms, and data visualization tools. Strong analytical and problem‑solving skills with the ability to translate insights into actionable improvements. Demonstrated ability to lead cross‑functional collaboration and influence stakeholders without direct authority. Experience defining and tracking CX metrics, including KPIs and lifecycle performance indicators. Strong facilitation, storytelling, and executive communication skills. This is an office‑based role with an expectation of three days per week on‑site in Irving, TX. #LI-JS1 Estimated Hiring Range At Vizient, we consider skills, experience, and organizational needs in our compensation approach. Geographic factors may adjust the range estimate and hires typically fall below the top range. Compensation decisions are tailored to individual circumstances. The current salary range for this role is $68,500.00 to $116,300.00. This position is also incentive eligible. Vizient has a comprehensive benefits plan! Please view our benefits here: Equal Opportunity Employer Females/Minorities/Veterans/Individuals with Disabilities. The Company is committed to equal employment opportunity to all employees and applicants without regard to race, religion, color, gender identity, ethnicity, age, national origin, sexual orientation, disability status, veteran status or any other category protected by applicable law. #J-18808-Ljbffr