Sales and Marketing Director

Location 7010 W 8th,Greeley, CO, 80634,United States Base Pay $64,000.00 - $67,000.00 / Year Employee Type FT Exempt Description High Plains Crossing, Greeley's premier Memory Care community, is seeking a dynamic and results-driven Sales and Marketing Director to join our leadership team. In this role, you will guide the sales team in developing and executing strategies that support the community’s occupancy goals while creating a warm, welcoming, and homelike experience for prospective residents and families. You will cultivate and manage relationships with prospects, families, and key referral partners, ensuring a professional and personalized approach throughout the sales process. The ideal candidate is motivated, strategic, and passionate about helping individuals and families discover the right senior living experience. At Ascent Living Communities, we’re dedicated to elevating senior living by creating a better life for our residents, their families, and the team members who support them. We believe in providing our teams with the tools, resources, and opportunities they need to thrive—both personally and professionally. Our communities are designed around warmth, trust, and connection, offering a boutique experience that feels like home. High Plains Crossing is proud to be part of the Ascent Living family, a locally owned Colorado company known for its innovative approach, outstanding care, and commitment to excellence in senior living. Benefits 4 weeks of paid time off a year Medical insurance including vision and dental 100% employer paid life and long-term disability insurance Accident and short-term disability insurance 401(k) with employer match Sunny Day emergency savings account with employer match Duties and Responsibilities Improve upon the occupancy level of the community in accordance with the marketing and business plans Close sales by assisting prospective residents, their families and/or advisors in the decision-making process by understanding their needs and showing them how the community can meet and exceed their expectations Supervise the activities of the sales team Respond promptly to all inquiries from referral sources, perspective residents and families Develop and maintain relationships with and generate leads through residents, families, and professional referral sources Provide information and conduct presentations about services and programs, market advantages, availability, and other relevant information to meet the needs of prospective referral sources and community groups Plan, coordinate, and implement monthly prospect and/or referral source activities and events as specified by the community marketing plan Research and provide recommendations for content delivery of brochures, flyers, press releases and other forms of media that promote the community's services Qualifications Minimum 5 years sales experience, preferably in the retirement industry, with a proven track record of generating and closing a high percentage of qualified leads is required Bachelor’s degree in Marketing, Business, or a related field is preferred Ability to observe, listen, and communicate effectively Proficient with computer skills, and ability to learn new software platforms Ability to deal tactfully with associates, residents, family members, visitors, government agencies/employees and the public Valid Driver’s license required Due to the nature of the work performed by Ascent Living Communities, and that this position works with a vulnerable population, we do require a criminal background check be completed #J-18808-Ljbffr