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Senior Growth Marketing Manager

VirtualVocations

Leading the demand generation engine, the full-time Senior Growth Marketing Manager will manage performance marketing initiatives, oversee external agency partnerships, and drive conversion strategies in a remote work environment. Key Responsibilities Manage demand generation campaigns in collaboration with external agencies, focusing on performance optimization and lead quality Own lead reporting and conversion rate recovery efforts, ensuring alignment with marketing ROI goals Develop and implement HubSpot strategies for lead nurturing, scoring, and campaign architecture Required Qualifications Bachelor's degree in Marketing, Business, Economics, or related field; equivalent experience considered 7+ years of experience in growth marketing or demand generation with direct responsibility for paid media budgets Proven track record in managing external agency relationships across various marketing channels Experience with HubSpot, including workflow planning and lead nurturing program design Strong analytical skills with hands-on experience in Google Analytics and conversion rate optimization

Vacancy posted 15 days ago
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