Sales Counselor

Sales Counselor

Goodwin Living seeks a dynamic, results-driven, and collaborative Sales Counselor who is passionate about connecting older adults with a purpose-driven, care-focused community. This role is dedicated exclusively to the pre-sales lease up phase and subsequent ongoing leased up phase of Goodwin House Seminary Road (GHSR), Goodwin Living's newest in-development Life Plan Community, featuring Independent Living, Assisted Living, Memory Care, and Health Care within two state-of-the-art connected towers.

The Sales Counselor will thrive in a fast-paced, high-energy environment. They will work during the lease-up phase through stabilization and engage in blue-sky selling to introduce prospective residents to Goodwin House Seminary Road before the community is built. They will play a key role in building strong professional relationships within the community and executing a strategic sales approach for Goodwin House Seminary Road, an entrance-fee model Life Plan Community currently under development in Alexandria, VA.

This position is M-F 9am-5pm. The pay is $83k+ with commission.

Roles and Responsibilities:

• Drive revenue growth by consistently meeting and exceeding targets for meaningful contacts, reservation agreements, deposit agreements, residency agreements, and overall occupancy/sales goals in the pre-sale lease up phase and subsequent ongoing sustained phase of high occupancy.
• Build and nurture strong relationships with prospective residents, their families, and professional care providers, fostering a sense of trust and community, that leads to a high level of depositors becoming residents in Goodwin House Seminary Road.
• Clearly and effectively communicate the benefits of joining the Goodwin Living family, emphasizing the exclusive services and support available to depositors before residency.
• Respond promptly and professionally to all inquiries, including walk-ins, phone calls, and emails, ensuring timely, thoughtful, and personalized follow-up.
• Schedule, organize, and lead engaging virtual or in-person tours for prospective residents, adult children, and key influencers to showcase the community's offerings.
• Approach each inquiry with warmth and professionalism, ensuring prospective residents feel valued and supported throughout their decision-making process.
• Keep the Director of Sales informed of all sales activities through open, transparent, and proactive communication.
• Work collaboratively with the GHSR sales team as well as the entire Sales organization across Goodwin Living to create a culture of teamwork and focus on excellent customer service.
• Attend sponsorship and third-party events as directed that present opportunities to create leads that can convert to depositors.
• Maintain proficiency in all required software programs to optimize efficiency, enhance performance, and streamline sales processes.
• Analyze and stay ahead of the competition, effectively articulating Goodwin Living's unique value proposition and key differentiators in the marketplace.
• Maintain a strong attention to detail with tracking and managing sales trends keeping all information in the CRM accurate and up to date.
• Stay informed on industry trends, innovations, and best practices to continuously improve service offerings and maintain a competitive edge.
• Uphold strict confidentiality standards regarding resident and organizational information, ensuring compliance with privacy regulations.
• Ensure full compliance with all Goodwin Living policies and local, state, and federal regulations.
• Demonstrate strong organizational skills, multitasking abilities, and the ability to thrive in a fast-paced, dynamic environment.
• Maintain professionalism and effective communication across all levels of the organization, ensuring positive interactions with prospective residents and their families.
• Adapt and take on additional responsibilities as needed, contributing to the community's overall success.

Qualifications:

• Exceptional communication, relationship-building, and customer service skills, with the ability to engage and inspire prospective residents.
• Proven track record in sales success, including confidently asking for the business and closing deals.
• Demonstrated experience in pre-selling ("Blue Sky" sales) within luxury Life Plan Communities, effectively conveying vision and value to prospective residents. (preferred)
• Self-motivated and highly organized, with the ability to work independently, manage multiple priorities, and excel in a fast-paced, dynamic environment.
• Proficiency in CRM systems and relevant software programs, ensuring seamless sales tracking and customer engagement.
• Knowledge of the senior living industry is a plus, with a passion for helping older adults find a supportive and enriching community.

Education

Bachelor's degree from an accredited four-year college or university or an equivalent combination of relevant education and experience (minimum 1-2 years in a similar role).

A sampling of our many benefits!

We've got you covered with incredible benefits, whether you work full-time, part-time, or PRN (as needed). Here's a glimpse of what we offer to Full-Time team members:

• Paid Time Off
• Health/Dental/Vision Insurance
• DailyPay: Work and get paid the same day!
• Tuition Assistance for Career Development
• Student Loan Repayment Program
• Financial assistance with U.S. Citizenship application or DACA Renewal
• Tutoring for ESL, Citizenship Test & GED
• Staff Emergency Grants
• Retirement Plan- 401(k)
• Free Meals, Access to a Fitness Center, Pool, and More

About Goodwin Living

At Goodwin Living, we can all find work with purpose! As a nonprofit senior living and healthcare organization based in Alexandria, Virginia, we are driven by our mission: to support, honor and uplift the lives of older adults and those who care for them. Our commitment to our team members is written directly into that statement. We create an enriching and supportive work environment that has inspired our team members to vote us into the Washington Post Top Workplace rankings since 2019, and they made us #2 in 2024!

Goodwin Living is an Equal Opportunity Employer and an AARP Employer Pledge Signer. We take pride in our inclusive work culture that values diversity and fosters talent. With us, you are more than just a team member; you are part of a community committed to excellence and continuous learning.