Call Center Specialist
$24 per hourWhite Pine, Comforts of Home & Gracewood Senior Living
Call Center Specialist
Reports To: CEO
Classification: Non-Exempt
Part time and Full time including a rotating weekend
Pay: $24/hr (4- 10 hour days include a rotating weekend)
Locations: Minnesota Communities
Who We Are
We are an established assisted living and memory care organization committed to delivering exceptional care and creating peace of mind for families. When families call us, it can be during a stressful time in their lives and how we respond matters.
We don't believe in "taking messages" or "sending brochures."
We believe in guiding families to confident decisions.
The Role
We are looking for a highly motivated, empathetic, and results-driven Call Center Specialist to serve as the first point of contact for prospective residents and their families. This is not a traditional call center role.
Your success will be measured by one primary outcome:
Tours scheduled that convert to move-ins
Key Responsibilities
Answer inbound calls from prospective residents and families
Respond to online inquiries (phone, text, email) quickly and professionally
Build rapport and uncover each family's unique situation
Clearly communicate what our communities offer
Proactively schedule tours (not just provide information)
Execute consistent follow-up to increase conversion rates
Accurately document all interactions in Welcome Home CRM
Coordinate with community calendars and manager availability
Collaborate with community teams to ensure a seamless handoff
What Success Looks Like
High percentage of calls converted to scheduled tours
Fast response time to all inquiries
Strong follow-up discipline
Professional, confident, and compassionate communication
Contribution to increased occupancy and move-ins
Who You Are
Naturally empathetic, but able to lead conversations with confidence
Comfortable asking for commitment and guiding decisions
Strong communicator both listening and speaking
Organized and disciplined with follow-up
Resilient and able to handle emotional or urgent situations
Motivated by goals, performance, and results
Preferred Experience
Inside sales, call center, or customer-facing sales experience
Experience in senior living, healthcare, or service-based industries (preferred, not required)
CRM experience is a plus
Why Join Us
Make a meaningful impact on families' lives
Be part of a high-performing, growth-focused team
Clear expectations and measurable success
Opportunity for advancement as we grow
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