Director of Product Management
$190k - $220kDeque Systems Inc
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Director of Product Management
FULL TIME Senior Management Ann Arbor, MI, US
16 days ago Requisition ID: 1065
Salary Range: $190,000.00 To $220,000.00 Annually
People come to work for Deque because of what we do: enable businesses and organizations to make their sites and apps accessible to everyone, including people with disabilities. The personal fulfillment employees feel here is unparalleled. In addition to the altruistic nature of our jobs, the organizational structure is extremely flat and welcoming. Women-owned and operated, Deque CEO Preety Kumar is internationally revered for her down-to-earth personality and work ethic. Deque's core values are central to our culture of customer satisfaction. Do you share them?
Innovation with results that matter
Deliver what you promise
We practice humility
At Deque, you’ll work with the best and brightest minds in the industry, sharing best practices, tackling new issues and uncovering new approaches. Accessibility Consultants at Deque also love their jobs because of the support systems in place.
Deque experts regularly contribute to W3C Accessibility Working Groups and collectively hold more CPACC, WAS, & CPWA certifications issued by the IAAP than any accessibility testing company in the world.
Position Description
The Director of Product Management sets product strategy and vision, drives continuous discovery, and ensures the delivery team is focused on the highest-value work aligned to customer needs, company strategy, and long-term product direction.
This role serves as the connective point between customers, Product Development, Sales, Customer Success, Marketing, and leadership — and is a key voice in shaping how Deque's product organization operates and grows. The ideal candidate combines strong customer empathy, strategic thinking, commercial awareness, and execution discipline in a fast-paced B2B SaaS environment, and is energized by helping other PMs grow.
This role is a peer of other director, and senior director positions, leads product managers and product owners, and is expected to operate as a leader of leaders within a leadership team: running some department and cross-company forums, forming strong relationships with peers across the organization and with senior executives, and evaluating how product resources are deployed across the portfolio.
Primary Responsibilities
- Own product strategy and vision, ensuring it aligns with company strategy and the competitive landscape.
- Continuously engage with customers, users, Sales, Support, and Customer Success to be the embodiment of the product's target market for the rest of the development team.
- Own and prioritize the product roadmap, ensuring teams focus on the highest-impact work aligned with the product vision and company strategy.
- Define and communicate product requirements, priorities, business outcomes, and release objectives.
- Act as the voice of the customer and target market for Product Development and cross-functional teams.
- Work closely with Engineering Managers to ensure teams iterate quickly to make the product more competitive and valuable.
- Partner closely with Product Development throughout discovery, validation, delivery, and iteration cycles.
- Coach and mentor other Product Managers, sharing frameworks and best practices that raise the bar across the product team.
- Collaborate with Product Marketing, Sales, and Customer Success to support positioning, enablement, launches, and strategic customer engagements.
- Monitor customer feedback, market trends, competitive positioning, and product performance to inform prioritization and strategy.
- Communicate product strategy, roadmap updates, and priorities effectively to both technical and non-technical audiences, including company leadership.
- Help to set product management practices, standards, and processes at Deque, and define the process for effective coordination and execution across teams and departments. Help to define the overall product strategy and ensure alignment across the full product portfolio, not only the assigned area.
- Evaluate and prioritize proposed features and products using a robust framework spanning customer needs, strategic impact, sales needs, market alternatives, and impact on the platform; assist more junior product managers with their roadmaps.
- Build organizational product competence: map, unify, and standardize product processes across products so that all product content is current at each release and Sales and Solutions Engineers are fluent in the product, its value proposition, and how to demo and present it.
- Help to create and maintain the competitive radar-scope for the Deque product suite, and propose, implement, and maintain market-traction metrics for the suite.
- Form relationships with strategically important industry analysts and look for opportunities to co-present with them to deepen those relationships and achieve marketing objectives.
- Work with product marketing, to implement the organization's enablement of the product: training for Sales and Solutions Engineers, Product Success (Technical Solutions Architects and Implementation Engineers), and Help Desk Engineers.
- Create and maintain product Intranet content and sales collateral; run product forums for the products in scope.
- Drive marketing and sales proactively to address market and sales opportunities for products in scope.
- Help present to customers about upcoming releases and the product roadmap, and form direct relationships with users at lead customers.
- Ensure team efficiency is understood relative to industry and company benchmarks; work with Engineering Managers and Product Owners to measure and improve team effectiveness, and foster a culture of team output over individual output.
- Regularly run some department and cross-company meetings, and form strong relationships with peers across the organization and with senior executives.
Requirements
- 7+ years of product management experience with demonstrated leadership experience and strategic business impact, including experience working for a B2B software company with ~$50mm in revenue.
- Demonstrated ownership of product strategy and roadmap prioritization across multiple quarterly planning cycles.
- Experience mentoring, coaching, or informally guiding other Product Managers (formal people management not required).
- Experience working for an early-stage B2B software tech startup and at a fully remote company.
- Experience partnering with direct sales organizations, including Account Executives and Solutions Engineers.
- Experience working for a company with multiple products as part of an integrated platform.
- Experience supporting Fortune 500 and mid-market companies.
- Worked closely with Product Development team members as primary users/stakeholders.
- Experience balancing customer demands, competitive pressures, and the need to progress toward product vision.
- Experience articulating the value proposition and ROI of the product to both internal and external audiences.
- Experience identifying, analyzing, and tracking main competitive products and market positioning.
- Strong history of direct customer engagement, including discovery conversations, product feedback sessions, and strategic account interactions.
Additional Skills
- Customer empathy and advocacy
- Engaging users, customers, and non-customers in early-stage product development
- Setting and communicating product strategy
- Coaching and developing PM talent
- Using AI tools for Product Management work
- Using AI coding tools to create working prototypes
- Articulate speaker (impromptu and prepared), persuasive writer, and motivating presenter
About Deque
Deque (pronounced dee-cue) is a web accessibility software and services company, and our mission is Digital Equality. We believe everyone, regardless of their ability, should have equal access to the information, services, applications, and everything else on the web.
We work with enterprise-level businesses and organizations to ensure that their sites and mobile apps are accessible.With over 475,000 extensions installed and over 5,000 audit projects completed, Deque is the industry standard. Join our growing family as we work to make the web a better place for everyone.
Job Location
Remote
Deque is committed to providing Equal Employment Opportunities. Reference and background checks will be required. The expected salary range is $190,000–$220,000 but is subject to change based on the skills, abilities, and experience of each candidate. The values listed are not intended to guarantee a salary for candidates or current employees.
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