Analyst, Programmatic

Programmatic Analyst

At Publicis Collective, we support our teams with the resources and tools they need to redefine the future of marketing. Clients rely on us to connect media, data, technology, and teams by what matters most business outcomes. Our core values are curious, open, and driven. If you're a collaborative and enterprising practitioner with a passion for media and a desire to make a real impact, we want to hear from you.

The Programmatic Analyst is responsible for campaign management activities such as campaign set-up, documentation creation and maintenance, QA, performance reporting, and billing reconciliation. They identify and implement optimizations as approved by senior team members and clients. They provide input in the construction of client decks and status documentation.

Responsibilities include executing, managing, and optimizing online media campaigns and programs for agency clients; maintaining and organizing campaign-specific materials; handling daily campaign maintenance; assisting in the development of client-facing campaign performance reports; managing the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation; trafficking campaign tags into ad exchange environments; running the campaign QA process; providing monthly auditing reports to Agency partners; and participating in regular knowledge share sessions.

Qualifications include 1+ years of hands-on experience in programmatic media buying within The Trade Desk, DV360 or other related DSP's; understanding of traditional and interactive media planning elements; self-starter with a proactive mindset; strong learning agility and critical thinking skills; strong analytics, organizational, and communication skills; and proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel.

Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. We honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.