Head of Product - AI Agent Commerce Platform
Saga
Role Description
We’re looking for a Head of Product to define and scale Saga’s character AI platform—starting with social-first agents and expanding into multi-platform experiences. You’ll operate at the intersection of:
- AI systems (LLMs, agents, memory, evals)
- Social products (engagement loops, identity, relationships)
- Interactive experiences (games, persistent worlds)
- Developer platforms (APIs, tools, distribution)
- B2B SaaS and enterprise workflows for brands, studios, marketers, and growth teams
- Trust, safety, compliance, moderation, and brand governance for AI agents operating at scale
- Growth, user acquisition, campaign performance, conversion funnels, and measurable customer ROI
You’ll help answer a core question: What makes an AI character feel like someone, not something—and how does that scale?
You will also help answer the commercial version of that question: How do AI-native characters safely create relationships that drive measurable business outcomes for studios and consumer brands?
You will own Saga’s product strategy across the company, own the product roadmap, report to the CEO, and partner closely with engineering, design, GTM, customer success, and external design partners. Over time, you will help build the product operating system and product function for the company.
Qualifications
- Experience with consumer social, UGC, or engagement-driven platforms
- Experience with LLMs, agents, or conversational systems
- Strong product judgment around user behavior, engagement loops, retention, and growth
- Ability to work deeply with engineering on systems, architecture, tradeoffs, evals, and constraints
- Ability to operate in a zero-to-one startup environment
Requirements
- Built AI-native, data-driven, technical, or highly ambiguous products
- Experience at social platforms (TikTok, Instagram, Reddit, etc.)
- Ability to translate customer needs into platform primitives and repeatable workflows
- Comfortable owning KPIs such as engagement, retention, UA efficiency, conversion rate, campaign ROI, downloads, purchases, subscriptions, and customer expansion
Benefits
- Opportunity to define and shape a new category in AI-native characters
- Work with an early-stage team building with design partners in gaming, entertainment, and consumer brands
- Collaborate closely with engineering, design, GTM, customer success, and external partners
What You’ll Do
- Define relationship-first product strategy
- Build AI-native character systems
- Drive product iteration & evaluation
- Lead social & content dynamics
- Evolve into a multi-platform system
- Build the brand and studio platform
- Own trust, safety, and governance
- Lead customer discovery and platformization
- Own product strategy, roadmap, and operating cadence
Must-Have Experience
- Built AI-native, data-driven, technical, or highly ambiguous products
- Experience at social platforms (TikTok, Instagram, Reddit, etc.)
- Strong product judgment around user behavior, engagement loops, retention, and growth
- Ability to work deeply with engineering on systems, architecture, tradeoffs, evals, and constraints
- Experience translating customer needs into platform primitives and repeatable workflows
Nice-to-Have Experience
- Enterprise SaaS, marketing technology, customer engagement, CRM, community, or growth platforms
- AI companions, chatbots, character AI, conversational agents, or agentic systems
- Gaming, interactive storytelling, game publishing, community management, UA, or live operations
- Consumer social platforms, creator economy, UGC, influencer marketing, or social distribution
- Developer tools, APIs, integrations, analytics platforms, or self-serve customer tooling
What Success Looks Like (First 6 Months)
- Clear definition of what makes a Saga character compelling on social platforms
- Measurable improvements in user engagement and relationship depth
- Stronger consistency and continuity in character behavior
- Early frameworks for cross-platform character persistence
- Foundations of a repeatable system for launching new characters
- A clear product strategy for Saga’s social-first AI agent platform
- A prioritized roadmap balancing customer deployments, platform primitives, AI quality, safety, and commercial outcomes
- Live characters showing measurable improvement in engagement, retention, conversation depth, UA, conversion, downloads, purchases, subscriptions, or customer ROI
- A repeatable framework for defining character quality, relationship depth, safety, compliance, and business impact
- Customer-facing workflows for configuring, launching, monitoring, and improving AI characters
- Stronger reliability, consistency, moderation, and brand safety across deployed agents
- A clear path from bespoke customer work to scalable platform product
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