On-site Berlin PR & Communications Internship — Shape Brand Voice
FashionUnited
Start: Wed 01 Apr 2026 (open for discussion) · Hours: Full-time (≥35h/wk) · Location: On-site , Kreuzberg, Berlin Eligibility: Enrolled mandatory internship / Erasmus / study-program students only. About #DAMUR High-end streetwear from Berlin since 2015. Gender-neutral design shown at Berlin, Copenhagen, Paris, and Taipei Fashion Weeks; active across Europe and Asia. Role Snapshot — What You’ll Own Editorial & narrative: Shape season messaging for AW 27 / SS28 ; keep brand voice tight and consistent. Press office: Build/maintain press & stylist lists (DE/EU/Asia), write/distribute press notes & releases, manage sample loans/credits, keep image banks tidy. Media & creator relations: Pitch journalists/stylists, book desksides, coordinate creator/influencer seeding and deliverables. Event comms: Draft invites/SAVE THE DATE, manage RSVPs & guest lists, prepare press briefers, support show-day comms. Owned channels: Update Squarespace press/news pages, write newsletters, polish social copy; basic community management. Reporting: Weekly PR/comms recap (outreach, replies, placements, reach/EMV, sentiment) with clean CRM tracking. What Success Looks Like 30d: Audit channels/assets; set up press CRM; deliver core press/stylist list (100) ; Press Kit v1 ; weekly report template. 60d: Send 1 press note/release ; book 3 editor/stylist calls ; run 1 creator seeding ; update press page; send first press/B2B newsletter. 90d: Deliver a 10–12-slide PR deck (PDF ≤10 MB) ; secure 3+ earned mentions/credits or 1 feature/interview ; A/B test invite subject lines and report. 120–180d (if applicable): Ship 1 partnership announcement (plan + coverage); 1 influencer/content collab with KPI one-pager; own one event comms workstream end-to-end. Quality bar: clear writing, brand-consistent, typo-free, data-tracked, on time; sensible filenames. Must-Haves Enrolled BSc/MSc in PR, Communications, Marketing, Business, or related. Strong English copywriting for press notes, captions, and emails. Confident with macOS (Keynote) & Google Workspace ; basic Sheets for tracking. Organized, detail-oriented, proactive; you manage your own deadlines. Legal right to intern in Germany (no sponsorship). Nice-to-Haves Adobe CC (InDesign/Photoshop), Squarespace , Meta Business Suite . German, Polish, or Mandarin. Experience with media tools (e.g., Muck Rack/Meltwater) or sample tracking. Basic photo/editing skills for press imagery. You prefer theory/observing over doing. You avoid pitching or follow-ups. Lists, deadlines, and tracking make you panic. What You’ll Get Real ownership in a creative, fast-paced team. Deep insight into visual design, branding, PR/comms, and fashion operations. You will be part of the new collections and upcoming seasons SS27 and AW27 and will actively support the organization of the Fashion Show as well as various exciting brand events. Coaching access to senior partners (e.g., McKinsey). How to Apply Email your CV + 1 PDF answering (max 100 words each unless noted): A PR/marketing campaign you admire — why it worked . One specific improvement for our website ( + expected impact. A PR/communication project you’d lead here (goal, angle, channels; max 200 words ). Three strengths that fit this role. Start date and availability (3–6 months). Subject line: PR & Communication Intern – Firstname Lastname File rules: PDF only , ≤ 10 MB . Filename: Lastname_Firstname_DAMUR_PR_Intern.pdf. Applications that don’t follow these steps won’t be reviewed . #J-18808-Ljbffr FashionUnited
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