Digital Marketing Campaign Manager, Advancement Communications - University Advancement
$58.4k - $66kWashington University in St. Louis
Scheduled Hours 37.5 Position Summary Washington University Advancement is seeking a dedicated and highly skilled Digital Marketing Campaign Manager who will serve as a Salesforce Marketing Cloud email builder and traffic manager. The successful candidate in this new role will play a crucial role in managing and executing email marketing campaigns essential for the university's fundraising, alumni relations, and other advancement initiatives. This position requires a detail-oriented project manager and problem solver and skilled email designer to ensure successful deliveries and efficient internal operations in a high-volume environment (approx. 900 campaigns per year). Digital Strategy is a team of six digital comms professionals, with three dedicated to email marketing. Job Description Primary Duties & Responsibilities: Design and schedule email marketing campaigns and templates for alumni engagement, annual giving, and fundraising initiatives. Manage the draft, review, and approval process for individual projects. Troubleshoot and resolve email deployment issues promptly. Manage the approval queue for email builds created outside of Advancement Communications. Serve as project/traffic manager for Salesforce Marketing Cloud projects; serve as point-person for a UA-wide email campaign calendar; report on project status in email team production meetings; interface with UA partners to kick-off new projects, gather assets, and define project scope; trouble-shoot “at risk” projects. Seed list management, producing assets for meetings and presentations, managing and organizing creative assets for digital strategy team. Perform other duties as assigned. Working Conditions: Job Location/Working Conditions Normal office environment Occasional travel to off-campus locations. Possible travel for training and education. Physical Effort Typically sitting at a desk or a table Equipment Office equipment The above statements are intended to describe the general nature and level of work performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all job duties performed by the personnel so classified. Management reserves the right to revise or amend duties at any time. Required Qualifications Education: Bachelor's degree Certifications/Professional Licenses: No specific certification/professional license is required for this position. Work Experience: Relevant Experience (3 Years) Skills: Not Applicable Driver's License: A driver's license is not required for this position. More About This Job Preferred Qualifications Three years of experience in email marketing in a higher education, non-profit, or similar environment. Skills in Salesforce Marketing Cloud or similar email marketing automation platform (Marketo, Hubspot, Eloqua, Pardot, etc.) Salesforce Marketing Cloud Email Specialist Certification Skills in ClickUp (project management app) This position is located in St. Louis, MO and the targeted hiring range for this position is $58,400 - $66,000. Preferred Qualifications Education: No additional education unless stated elsewhere in the job posting. Certifications/Professional Licenses: No additional certification/professional licenses unless stated elsewhere in the job posting. Work Experience: No additional work experience unless stated elsewhere in the job posting. Skills: Brand Guidelines, CAN-SPAM, Collaboration, Data Privacy Law, Deadline Management, Developing Partnerships, Digital Marketing, Email Deliverability, Email Design, Email Marketing, General Data Protection Regulation (GDPR), Multitasking, Organizing, Project Management, Salesforce Marketing Cloud Email Studio, Verbal Communications, Written Communication Grade G12 Salary Range $58,400.00 - $99,700.00 / Annually The salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget. Questions For frequently asked questions about the application process, please refer to our External Applicant FAQ. Accommodation If you are unable to use our online application system and would like an accommodation, please email View email address on click.appcast.io or call the dedicated accommodation inquiry number at View phone number on click.appcast.io and leave a voicemail with the nature of your request. All qualified individuals must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship. Pre-Employment Screening All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening. Benefits Statement Personal Up to 22 days of vacation, 10 recognized holidays, and sick time. Competitive health insurance packages with priority appointments and lower copays/coinsurance. Take advantage of our free Metro transit U-Pass for eligible employees. WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%. Wellness Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more! Family We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? We’ve got you covered. WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us. For policies, detailed benefits, and eligibility, please visit: EEO Statement Washington University in St. Louis is committed to the principles and practices of equal employment opportunity. It is the University’s policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, citizenship (where prohibited by federal law), age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status, or genetic information. Q: Can I create a job alert to notify me when jobs of interest are posted? A: Yes! After you create a Candidate Home account, you can set up and manage job alerts to be sent to you either daily or weekly, according to the filters you select. You can add, edit, or delete job alerts at any time. You will need to opt in to communications from WashU when you set up your first alert and will only receive alerts for jobs posted after the alert has been created. Set alerts today so you do not miss any new opportunities! Washington University in St. Louis' collective success is significantly attributed to the passion and outstanding efforts of our community. Our staff, faculty and trainees are committed to excellence and dedicated to carrying out our missions of research, teaching and patient care. WashU prides itself on being a place where people matter, and serious work is done. Our people work together in an inclusive community that celebrates diverse perspectives, collaboration and innovation. We are a community of individuals inspired to work together to develop big ideas and tackle challenging problems. We value the well-being of our people. WashU strives to create a positive employee experience where staff, faculty and trainees thrive, both personally and professionally. Our employees find meaning, connection and vitality in their work and life with a healthy work-life balance and support to learn, grow and make an impact at WashU, the community and the world. Useful Links Who We Are Human Resources Benefits Living in St. Louis Frequently Asked Questions Accommodation If you are unable to use our online application system and would like an accommodation, please email View email address on click.appcast.io or call the dedicated accommodation inquiry number at View phone number on click.appcast.io and leave a voicemail with the nature of your request. Regulatory Postings Know Your Rights: Workplace Discrimination is Illegal Poster (English; Spanish)
$65.9k - $78k
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