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Senior Manager, Marketing - HCP Non Personal Promotion

$132.88k - $174.41k

Teva Pharmaceuticals

Senior Manager, Marketing – HCP Non-Personal Promotion Teva is a leading innovative biopharmaceutical company enabled by a world‑class generics business. We innovate in neuroscience and immunology while delivering high‑quality medicine worldwide, dedicated to addressing patients’ needs now and in the future. Here you will be part of a high‑performing, inclusive culture that values fresh thinking and collaboration. Our Team, Your Impact The Senior Manager will lead all non‑personal (multichannel and omnichannel) promotion and administration across the Health Care Provider (HCP) customer base with a focus on CNS (Movement Disorders, Tourette Syndrome, Bipolar Disorder, Schizophrenia). The role partners with cross‑functional leaders in sales, finance, medical, market insights and procurement, and is charged with problem solving, identifying opportunities, developing strategies, and working with internal and external partners to create strategic and operational plans. How You’ll Spend Your Day Drive brand HCP non‑personal tactical planning and execute marketing initiatives in alignment with portfolio strategy. Own financial management for non‑personal tactics and media, including budget oversight, agency spend, and measurement setup. Collaborate with the HCP personal promotion lead to create core HCP messaging and creative in partnership with the agency of record and media agencies while ensuring brand strategy alignment. Own creative and messaging associated with the brand and ensure alignment with broader portfolio strategy. Act as the HCP launch lead for all HCP non‑personal promotion initiatives. Lead creative and execution for HCPs for non‑personals. Develop and execute tactical plans for non‑personals to support disease education and activation aligned to strategies, market landscape, and stakeholder input. Develop business cases to support additional budget and resources required to address opportunities for brand growth. Work collaboratively with the HCP marketing team to ensure flawless execution and measurement of the annual operating plan. Partner with KOL strategy and Congress planning on marketing programs including convention activities and patient advocacy group interactions. Manage key vendors and budgets (overall and project‑level) to achieve defined targets. Analyze market data and information to inform tactical and strategic decision making. Lead and participate in sales and marketing planning meetings. Proactively identify obstacles to brand growth and work collaboratively to resolve them. Manage budgets and timelines to achieve defined targets. Partner with the Customer Insight group to refine market research plans and establish standardized, aligned performance metrics and ROI analytics. Education/Certification/Experience Bachelor’s degree required; Master’s degree preferred. A minimum of 5 years of pharmaceutical experience. A minimum of 2 years of pharmaceutical non‑personal or media marketing experience or equivalent. Skills/Knowledge/Abilities Strong pharmaceutical industry knowledge and therapeutic area business acumen. Experience and understanding of all media and non‑personal promotion components that support the building of diverse HCP branded and unbranded promotional plans. Ability to draw insights from a variety of sources, understand market and competition, compile relevant data, perform analysis, synthesize complex information, recognize trends, and identify interrelationships. Ability to meet objectives and deadlines, promote efficiency and effectiveness, and incorporate improvements and ROI. Project management experience and the ability to manage and coordinate projects with multiple internal stakeholders and vendors. Required Excellent verbal, written, organizational, and interpersonal skills. Versed in Microsoft Office tools including Word, PowerPoint, Excel, and Outlook. Travel Requirements Approximately 25% domestic travel throughout the US.

PHYSICAL REQUIREMENTS

Sitting for extended periods of time at a workstation or mobile equipment. Visual Acuity Perform activities such as computer work, preparing and analyzing data, and extensive reading.

WORKING ENVIRONMENT

May be required to wear personal protective equipment (PPE) as needed on site visits (safety glasses, hearing protection, gloves, etc.). Salary Range The annual starting salary for this position is between $132,880 and $174,405. Factors that may affect starting salary within this range include geography/market, skills, education, experience, and other qualifications of the successful candidate. How We’ll Take Care Of You Comprehensive Health Insurance: Medical, Dental, Vision, and Prescription coverage starting on the first day of employment. Retirement Savings: 401(k) with employer match up to 6% and an annual 3.75% Defined Contribution. Time Off: Paid Time Off including vacation, sick/safe time, caretaker time, and holiday. Life and Disability Protection: Company‑paid Life and Disability insurance. Additional benefits: Employee Assistance Program, Employee Stock Purchase Plan, Tuition Assistance, Flexible Spending Accounts, Health Savings Account, Lifestyle Spending Account, Volunteer Time Off, Paid Parental Leave (if eligible), Family Building Benefits, Virtual Physical Therapy, Accident, Critical Illness and Hospital Indemnity Insurances, Identity Theft Protection, Legal Plan, Voluntary Life Insurance, Long‑Term Disability, and more. Restricted stock units and discretionary awards may also be part of total compensation, depending on the position offered. Teva’s Equal Employment Opportunity Commitment Teva Pharmaceuticals is committed to equal opportunity in employment. Our policy ensures equal employment opportunity without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, genetic information, marital status, sexual orientation, gender identity or expression, ancestry, national or ethnic origin, citizenship status, military status, or protected veteran status. We also provide reasonable accommodations throughout the recruitment and selection process. #J-18808-Ljbffr Teva Pharmaceuticals

Vacancy posted 2 days ago
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