Senior Creative Strategist
VirtualVocations
Driving the creative quality and strategic direction of paid performance marketing campaigns, the full-time Senior Creative Strategist will manage external agencies and in-house teams to produce high-impact ads across various platforms, focusing on both traditional and AI-based performance ad production in a remote setting. Key responsibilities Produce and direct scaled creative across performance marketing surfaces with significant ad spend Develop performance creative concepts based on a deep understanding of the product and its consumer use-cases Manage external agencies and cross-functional teams to ensure high-quality creative output and oversee the QC process for creatives Required qualifications 5+ years of experience in creative direction for performance marketing Proven experience building creative testing frameworks and production pipelines at scale Active use of AI tools, automation, and workflows Demonstrated portfolio of high-performing performance creative, especially short-form video ads Strong understanding of the consumer marketing landscape and channels like Meta and TikTok
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