Senior Media Associate
$60.8k - $93.6kDigitasLBi
Sr. Media Associate
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.
Right now, we're looking for a Sr. Media Associate with a keen attention to detail who'll support the team in bringing that transformation to life. You'll be tasked with a ton, but you'll be challenged and rewarded as you work with and learn from the best in the business. Up for it? Read on. Media at Digitas always has its surprises, but here are a few things you can expect to be accountable for on a given day:
- Gathering information during the media strategy and planning stage (cue impeccable research & organization skills)
- Mastering media research tools (e.g., Kantar, Pathematics) to understand competitive insights that will power winning strategies
- Partnering with Connections Strategy to pull audience information in proprietary tools to build out the right strategies to resonate
- Assisting in developing and executing multi-channel media plans, supporting video, programmatic, search, social, direct buys, and more.
- Managing Requests for Proposals (RFPs) with internal agency activation teams and marketplace partners; overseeing the execution of approved media buys.
- Maintaining flowcharts to ensure accurate tracking of media plans in market and updating for clients on a regular basis
- Inputting data into client-facing presentation formats (e.g., PowerPoint, Prezi, Keynote) for review and approval.
- Organizing and overseeing the trafficking and implementation process of creative, as well as monitoring campaign delivery and compiling reporting
- Working closely with client and agency analytics, ad operations, and creative teams to enhance campaign effectiveness.
Qualifications
- 2-3 years' experience in media, preferably media strategy and/or investment.
- Familiarity with media, such as video, direct IO buying, programmatic, search, and social
- Computer skills that make the old guys envious, as well as an intuitive understanding of the digital tools that are reshaping the media and advertising world every day
- Effective time-management, impeccable attention to detail, and a compulsive ability to stay organized amidst many moving parts
- Amazing communication skills – you're straightforward, you're candid and, above all, you're thoughtful & kind
- Proficiency in managing numbers – if you can whip through an Excel document, you've got an ace in your pocket
- A love of media – and the motivation to learn everything you can and get better at everything you do
- Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range: $60,800 - $93,600. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/15/2026.
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