Senior Marketing Writer
NOV
Description
The Senior Marketing Writer develops creative persuasive and strategically grounded content that brings NOVs products technologies expertise and brand to life. This role leads writing for advertising product messaging taglines campaigns marketing materials speeches presentations and internal communications.
The Senior Marketing Writer combines strong storytelling and copywriting skills with the ability to understand complex technical and business topics. Working closely with other marketing team members product marketing business units executives engineers and other subject matter experts this role turns business priorities and technical information into clear memorable messages for specific audiences and channels.
This role builds on the Writer position through greater ownership of messaging creative direction and high-visibility assignments. It also provides editorial guidance to other writers and helps maintain a distinctive consistent NOV voice across marketing and communications materials.
Responsibilities- Develop original copy and messaging for advertisements campaigns product and service marketing taglines headlines brochures web pages presentations speeches talking points internal emails and other communications materials.
- Shape product and brand messages that clearly communicate NOVs value differentiators expertise and relevance to customers and other audiences.
- Generate creative concepts story angles headlines and language that support campaign goals and work across print digital social event and internal channels.
- Adapt core messages for different audiences channels and stages of the customer or employee journey.
- Partner with designers brand and product marketing teams business units and other communications colleagues to develop integrated materials from concept through final delivery.
- Work with executives engineers product leaders sales teams and subject matter experts to gather information and turn technical or business topics into compelling audience-focused stories.
- Draft and refine speeches presentations talking points leadership messages employee announcements and other executive or internal communications.
- Lead complex writing assignments from brief and concept through stakeholder review approval and delivery.
- Present creative approaches and explain how messaging supports the audience objective and broader NOV brand.
- Edit and provide constructive feedback on writing assignments to strengthen clarity originality accuracy tone and consistency.
- Ensure content follows NOV Voice brand standards AP style SPE style where applicable and the needs of each channel and audience.
- Coordinate reviews with subject matter experts business units brand legal investor relations HSE and other stakeholders as needed.
- Use AI-assisted writing tools responsibly for ideation research support drafting and editing while protecting confidentiality and ensuring accuracy originality and appropriate review.
- Use Microsoft Office Suite ClickUp Ziflow and other department tools to manage assignments reviews approvals and deadlines.
- Support broader Marketing Department projects as needed.
- Bachelors degree in communications journalism English marketing public relations advertising or a related field required.
- 7 years of progressive experience in copywriting marketing communications brand writing advertising corporate communications or a related field.
- Strong portfolio demonstrating creative strategic writing across multiple formats channels and audiences.
- Demonstrated experience developing brand messaging advertising or campaign copy product marketing content or other persuasive communications.
- Excellent writing editing storytelling and concept-development skills.
- Ability to translate technical industrial energy engineering or B2B information into clear and engaging content.
- Experience writing executive communications speeches presentations or internal messages preferred.
- Strong command of AP style required; familiarity with SPE style preferred.
- Ability to collaborate effectively with executives technical experts designers marketers and other stakeholders.
- Strong project management organization and deadline-management skills.
- Proficiency with Microsoft Office Suite.
- Familiarity with AI-assisted writing tools and responsible content development practices.
- Willingness to learn and use ClickUp Ziflow and NOV-specific systems.
- Ability to work independently manage competing priorities and maintain a high standard of work under tight deadlines.
Required Experience:
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