Digital Marketing Specialist

Digital Marketing Specialist Office Location: Portsmouth, NH Years of Experience: +2 Years Salary Range: $50k - $80k Position Overview Vital is seeking an organized and energetic digital marketing specialist to join a fast-paced creative and digital marketing agency. The role involves scoping digital marketing projects, conducting keyword and competitor research, and assisting with strategy development to generate traffic, leads, and revenue for our clients. Responsibilities Scope and plan digital marketing projects in collaboration with account managers, project managers, and account strategists. Deliver marketing project briefs that drive results and present them clearly to internal team members and clients. Conduct keyword research, competitor research, and link building activities. Assist in creating and executing SEO, CRO, email, link building, and paid ad strategies. Prepare detailed reports to measure project success and communicate results to clients. Support the 90‑day training program and participate in weekly team meetings to grow as a digital marketing professional. Qualifications Inbound marketing certified (via HubSpot). Understanding of basic digital marketing concepts, including blogging, SEO, CRO, link building, email marketing, social media marketing, and paid media. Proficiency in Google Suite (Docs, Sheets, Slides). Experience with WordPress and Google Analytics. Familiarity with marketing automation tools such as HubSpot, Pardot, Marketo, Campaign Monitor, and other inbound marketing tools. Ability to analyze trends and patterns in data. Experience with quality testing websites and documentation of issues. Knowledge of project management tools like JIRA and Gather Content is a plus. Technical Skills & Experience Google Analytics WordPress Google Tag Manager Magento HubSpot Salesforce Moz / SEMrush / Ahrefs Hotjar OptinMonster MailChimp Gather Content JIRA Other relevant marketing and creative services software Personal Skills & Abilities Excellent time management and communication skills. Fast‑thinking, logical, and analytical mindset. Exceptional attention to detail. Organized and able to multitask effectively. Humble, down‑to‑earth attitude when learning and asking questions. Take ownership of tasks and carry them through to completion. Flexible and responsive to changing deadlines and priorities. Process‑focused, able to execute multiple complex projects simultaneously. Reliable team player ready to collaborate with a vibrant creative team. Core Values Client Advocates Marketing Nerds Humble High Standards Supportive Teammates Application If you are interested in joining Vital, please submit your application through our careers page and include a cover letter outlining why you want to work at Vital and your salary requirements. #J-18808-Ljbffr