Graphic Designer

Job Description

Job Description

About Million Dollar Baby Co.

Million Dollar Baby Co. started in 1990 and is proudly family-owned and operated in Los Angeles. Since then, MDB has grown to 7 distinct brands of children's furnishings ranging in style, aesthetic, and price, while carrying some of the industry's most eco-conscious and award-winning designs. We can be found in retailers like Target and Amazon, and specialty retailers like Pottery Barn Kids and Crate & Barrel.

Under the Million Dollar Baby Co. parent company are our family of brands: Babyletto, daVinci, Nursery Works, and Namesake. We're proud to offer the most Greenguard Gold–certified cribs on the market and to use FSC-certified sustainable wood across our brands whenever possible. We've also pioneered Styrofoam-free packaging for several of our best-selling collections — an innovation that reduces waste while protecting our products during shipment.

At Million Dollar Baby Co., our team members are our #1 priority, and we partner with exceptional partners and retailers around the world who share our core values:

• Treat Your Team Like Family — lead with respect, gratitude, empathy, and kindness.
• Make an Impact, Drive Results — focus on meaningful work that moves families forward.
• Deliver a "Wow" Customer Experience Every Time — every detail matters.
• Strive for Continuous Improvement & Learning — keep growing, keep getting better.
• Cultivate Quality Conversations — communicate honestly and thoughtfully to build trust.

Over the years, our commitment to people, innovation, and a positive workplace culture has earned us five consecutive "Best Place to Work" awards, one of the best workplaces by "Built in LA" , a 4.6 rating on Glassdoor , and 13 years on the Inc. 5000 Fastest Growing Companies list — recognitions that reflect the heart of who we are and the community we're proud to build. We'd love to talk to you!

What you'll be doing:

We're building something rare: a family of brands with genuine cultural relevance, distinct aesthetic identities, and a creative standard that refuses to settle. We're looking for a Graphic Designer who brings a strong point of view, an insatiable curiosity, and the craft to translate both into work that stops people mid-scroll.

This role sits at the intersection of brand storytelling and execution -- producing visual content across digital, social, email, retail, and beyond. You won't just follow brand guidelines; you'll internalize them deeply enough to push them forward. You'll work across Babyletto, Namesake, and daVinci Baby, understanding what makes each brand distinct and designing accordingly.

Responsibilities:

• Design compelling visual content for digital advertising, social media (Instagram, TikTok, Pinterest, Facebook, YouTube), email, websites, and retailer platforms -- with a creative standard that is visually arresting, culturally relevant, and aesthetically elevated
• Apply motion graphics, animation, and GIFs to bring brand storytelling to life across channels
• Partner closely with the Senior Designer and cross-functional teams (Digital, Social, Communications, Brand) to deliver work that serves both brand and business goals
• Develop deep fluency in each brand's aesthetic, voice, and positioning -- acting as a guardian of creative integrity across every touchpoint
• Own and maintain our DTC websites as living brand expressions -- regularly auditing content, refreshing assets, and identifying opportunities to improve the visual experience, conversion flow, and on-site storytelling
• Understand and design toward performance -- fluent in the metrics that matter (ROAS, reach, CTR, thumb stop rate, site traffic) and using that data to continuously refine creative output
• Actively incorporate AI tools into your workflow: use them to accelerate production, explore creative directions faster, and free up bandwidth for the work that requires genuine human taste and judgment
• Stay curious about emerging tools, design trends, and cultural shifts -- regularly bringing fresh perspective and relevant references to the team
• Edit video and photo assets for use across social, web, and retail partner sites
• Develop print and marketing materials as needed: mood boards, trade show signage, posters, brochures, merchandise, presentation decks
• Manage multiple projects simultaneously, communicate progress clearly, and consistently meet deadlines
• Show up as a collaborative, energizing presence on the team -- someone who makes the creative work and the people around them better

What you bring to the table:

• Bachelor's degree in a related field, or equivalent combination of training and 3+ years of hands-on experience
• Proven mastery of design fundamentals: layout, color theory, typography, and visual hierarchy
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects)
• Expert proficiency in Figma and Canva
• Demonstrated experience designing for web, mobile, tablet, and print collaterals
• Comfort with -- and genuine curiosity about -- AI-powered creative tools (generative image tools, AI video, workflow automation, etc.); willingness to experiment, share learnings, and push the team forward
• Solid understanding of social and digital video platforms and what performs on each
• Working knowledge of Microsoft Office Suite
• Strong conceptual thinking: you have a point of view, you can articulate it, and you can execute it
• Excellent communicator -- clear, direct, and receptive to feedback
• A proactive, solution-oriented mindset; you see constraints as creative problems to solve
• Passion for design, interiors, and visual culture -- you notice things other people walk past
• A genuinely great attitude: collaborative, curious, and committed to doing work you're proud of

California pay range

$78,000—$90,000 USD

Our Benefits:

• 100% of your health, dental and vision insurance monthly premiums paid by us! 
• Flexible PTO because we respect the need for work/life harmony 
• Company matching 401(k) 
• Vacation reimbursement and wellness and enrichment subsidy programs 
• Tuition reimbursement 
• Matching charitable donations to the nonprofit organization of your choice 
• Free MDB Co. swag + generous employee discount on products 

At Million Dollar Baby Co., we're passionate about diversity and welcome applicants from all backgrounds. Our diversity, inclusion and equity committee (DIEC) strives to break barriers for minority communities, help educate the company on pertinent topics, and work to ensure equal opportunities for existing and potential employees. Since its formation in 2020, our committee has focused on multiple areas, some include hiring, community involvement and continuous learning about Diversity, Inclusion and Equity.

Million Dollar Baby Company is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application and/or recruitment process.