Director of Public Relations

Job Description

Job Description

Description:

For nearly 60 years, ECOS has been a pioneer in sustainable innovation, proving that a company can be both purpose-driven and performance-oriented. As a Climate Positive manufacturer and leader in green chemistry, we are committed to creating products and experiences that make homes healthier and the planet safer. Our mission is simple but bold: to inspire people to live in harmony with the Earth, one conscious choice at a time.

This role brings ECOS to life through media and content with a focus on driving meaningful brand visibility that is intentional, credible, and on-brand. We’re looking for a strategic communications leader with a passion for storytelling, media relations, and brand reputation. You’ll shape how the world sees ECOS and lead PR strategies that build influence, trust, and impact.

Key Responsibilities

Media, Press & Visibility

• Develop and execute PR strategies that enhance brand reputation and visibility
• Build and maintain relationships with journalists, editors, influencers, and media outlets
• Proactively pitch ECOS stories, events, and leadership to secure earned media
• Craft and deliver compelling messages across all channels and audiences
• Identify opportunities to generate buzz and cultural relevance
• Manage crisis communications and protect brand integrity
• Assist in managing external PR agency and deliverables
• Monitor industry trends and identify opportunities for thought leadership
• Help ensure branded events are positioned as externally relevant and newsworthy
• Identify, negotiate, and help coordinate celebrity and high-profile talent participation where desired, ensuring strong brand alignment

Thought Leadership & Executive Visibility

• Help elevate the CEO’s thought leadership and external presence
• Identify and support opportunities for media, speaking engagements, and industry visibility

Brand Stewardship

• Ensure all earned media, events, and opportunities are on-brand and aligned with ECOS’ values
• Evaluate opportunities through a brand-first lens, not just reach or exposure
• Provide recommendations on what we should and shouldn’t do
• Act as a trusted partner to leadership, helping guide brand-right decisions

Collaboration

• Partner across Marketing, Social, Sales, Creative, and Sustainability teams
• Ensure alignment and integration across all touchpoints

• 8+ years of progressive PR experience
• Experience with media outreach, press, or earned visibility
• Deep understanding of media landscape and PR best practices
• Proven track record in securing top-tier media coverage
• Excellent written, verbal, and interpersonal communication skills
• Strong strategic thinker with exceptional attention to detail
• Proven ability to create engaging, brand-aligned experiences and coverage
• Strong judgment and relationship-building skills
• Comfortable working closely with senior leadership
• Organized, adaptable, and solutions-oriented

Salary Range: 80K to 90K