Account Executive

Account Executive

Zawyer Sports & Entertainment is seeking a high-energy, results-driven Account Executive to help launch, build, and engage the fan base in the Augusta, Georgia market. As part of a startup expansion team, this individual will play a critical role in laying the foundation for Augusta Lynx Hockey's long-term success. This is a unique opportunity for someone who thrives in a fast-paced, entrepreneurial environment and wants to directly impact the growth of a new franchise. As a key member of the sales team, you will drive revenue and generate excitement by selling full and partial season ticket packages, group outings, and entry-level corporate partnerships to individuals and businesses. This role also includes servicing current ticket holders and delivering an exceptional fan experience from day one. In addition to representing Augusta Lynx Hockey locally, the selected candidate will contribute to revenue generation efforts across Zawyer Sports' broader portfolio of teams and properties. This role offers exposure to multiple brands and business models while helping establish a new presence along the Southeast region.

Zawyer Sports & Entertainment owns and operates the Jacksonville Icemen, Savannah Ghost Pirates, Charlotte Checkers, Mobile Pro Hockey, Gastonia Ghost Peppers, the Community First Igloo, The UPSHOT League (a professional women's basketball league), and its first four teams: Jacksonville Waves, Savannah Steel, Greensboro Groove, and Charlotte Crown. The organization also includes 32 Degrees Marketing, a full-service marketing agency. Additionally, Zawyer Sports consults on operations for the Tahoe Knight Monsters, Augusta Lynx Hockey, and Ghost Pirates Ice Cove. Founded in 2018 by Andy Kaufmann, Zawyer Sports & Entertainment is headquartered in Jacksonville, Florida.

Key Responsibilities

• Make 70+ outbound touchpoints daily (calls, emails, text, and in-person meetings) to generate ticket sales revenue
• Sell full and partial season tickets, group packages, individual tickets, and entry-level corporate partnerships
• Help establish and grow a strong sales pipeline in a new market through creative prospecting and outreach
• Manage inbound sales inquiries and deliver an exceptional level of customer service
• Prospect new business through networking, referrals, social media, and targeted research
• Conduct in-person meetings, sales presentations, arena tours, and off-site appointments
• Represent the organization at community events, networking functions, and sales tables to generate leads and build brand awareness
• Maintain accurate and detailed records of all sales activity using CRM systems
• Meet or exceed weekly and monthly sales goals in a competitive, growth-driven environment
• Assist with renewal efforts and ongoing account service for existing clients
• Build strong, long-term relationships with clients through consistent communication and high-level service
• Contribute ideas and feedback to help shape sales strategies, processes, and best practices as the organization grows

Qualifications

• Bachelor's degree required
• Passion for the sports industry and a strong desire to grow a career in sales
• Ability to thrive in a startup or expansion environment where adaptability and initiative are critical
• Coachable, positive attitude with a willingness to learn and continuously improve
• Strong organizational and time management skills with the ability to manage multiple priorities
• Excellent written and verbal communication skills
• Ability to work both independently and collaboratively within a team
• Willingness to work flexible hours, including nights, weekends, and holidays
• Demonstrates professionalism, accountability, and a strong work ethic
• Brings energy, creativity, and enthusiasm to building something new in the Augusta market

Game & Event Responsibilities

• Attend and work all Augusta Lynx Hockey games and related events
• Engage with clients and prospects during games through seat visits, networking, and in-game activations
• Assist with the execution of fan engagement initiatives and in-game experiences
• Play an active role in creating a best-in-class game day atmosphere as part of a new franchise launch