Software Engineer 5

Job Title

Responsibilities Include:

AKA: Google Analytics Implementation Engineer.

This position will execute data governance/quality and implementation execution, validation support, training and strategy support for Google Analytics 360 Suite of products for all websites/applications under Caterpillar’s Google Analytics contract and act as an extension of Caterpillars Google Analytics team.

High Level Scope includes but is not be limited to GA team tracking setup validations, site developer question support, tracking needs for specific enterprise objectives, platform/system architecture and account design, cross site/domain clickstream data collection, user id (known contact) journey path collection, enhanced ecommerce for sales attribution, custom dimension and metrics collection for expanded analysis capabilities, event/behavior tracking, referral exclusion execution for improved data quality for users crossing enterprise sites, data auditing, goal configuration for enterprise KPIs, GTM tag and trigger configurations, 3rd party integrations with additional Caterpillar purchased platforms, use of Measurement Protocol, Server Side tracking execution and integration and use of Google and third party related APIs, etc.

Typical Day:

Typical day will include: attending scrum meetings, facilitating meetings to ensure correct requirements, peer reviews, investigations, and implementations.

100% remote ok.

Education:

Google Analytics Individual Qualification Certification preferred.

Bachelor's degree in a technical field such as computer science, computer engineering or related field required plus 10+ years exp.

MBA or other related advanced degree plus 8+ years exp preferred.

No degree with additional exp acceptable.

Technical Skills Required

Required:

• Proficiency with HTML, CSS, JavaScript and the document object model related to analytics tagging with Google Tag Manager
• Knowledge of SQL for data science analysis and reporting
• Experience with A/B Testing platforms (Google Optimize)
• Cookie consent management experience related to Google marketing platform data collection
• Experience demonstrating analytical capabilities to various levels of leadership.
• Experience with Digital Marketing technologies, including campaign tracking and Salesforce Sales Cloud and Marketing Cloud Google Analytics integrations

Desired:

• GA4, BigQuery

Soft Skills Required:

• Ability to quickly ramp-up, self-train, and facilitate meetings to deliver on assigned work.