Head of Product Marketing
Virtual Vocations Inc
Leading an integrated product marketing function, the full-time Head of Product Marketing will establish product marketing strategies, develop core sales assets, and drive go-to-market execution in a remote environment. Key responsibilities Establish clear, differentiated market positioning and a core positioning framework for products Develop high-impact sales content, including pitch decks and sell sheets, to influence demand and drive acquisition Lead go-to-market strategies for new products and features while ensuring alignment across cross-functional teams Required qualifications 12+ years of marketing experience with significant product marketing leadership in B2B and B2C/D2C environments Experience in B2B2C or platform environments where economic buyers and end users differ Proven ability to build product marketing strategies and high-performing teams through change Strong orientation towards product, commercial, and customer needs with the ability to influence key decisions Experience in healthcare, digital health, or regulated multi-stakeholder environments preferred
Vacancy posted 1 day ago
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