Marketing Analytics Lead
Virtual Vocations Inc
Owning the data and decisioning foundation of the Sales organization, the full-time GTM Analytics Lead will ensure data accuracy, build a unified revenue data model, and maintain BI dashboards while working remotely. Key responsibilities Own the canonical revenue data model and ensure consistency of data definitions across all Sales systems Build and maintain a unified revenue data layer combining Salesforce, Snowflake, and third-party sources while auditing for quality and inconsistencies Produce decisioning outputs for revenue operating rhythms, including data packages for QBRs, forecasting, and territory design Required qualifications Strong SQL skills with experience in production-quality queries and well-documented data models Experience in data architecture and management, with a preference for Snowflake Hands-on experience with Salesforce data and its integration into reporting systems Proficiency in modern BI tools such as Tableau or equivalent, with a track record of trusted dashboards Background in Data Analytics, Analytics Engineering, or Business Intelligence with strong GTM and Sales fluency
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