Assistant Store Manager

ABOUT OUR COMPANY At Lids Sports Group, we don't just sell hats — we fuel fandom. As the largest licensed sports retailer in North America, we bring sports, fashion, and culture together in more than 1,300 stores nationwide. Headquartered in Indianapolis, Indiana, Lids delivers premium, fan‑driven products and unforgettable retail experiences. Our stores feature officially licensed headwear and apparel from collegiate and professional teams, alongside top brands such as Champion, Nike, New Era, Lululemon Athletica, and Mitchell & Ness. We are also the industry leader in on‑demand customization, offering in‑store embroidery that turns everyday gear into one‑of‑a‑kind statements. From specialty concept stores for the NBA and NHL to iconic clubhouse destinations for the Yankees and Dodgers, we create immersive retail experiences that celebrate the teams fans love. Through collaborations with brands like Marvel, Peanuts, and The Walt Disney Company, Lids continues to redefine how fans represent their teams — in style. General Position Summary At Lids, our Assistant Store Managers are the heart and soul of the brand. These cap experts strive to foster passion for sporting and fashion goods by meeting the needs of our customers while ensuring that all areas of the store are engaged. Assistant Store Managers are accountable for every aspect of retail store performance, including achieving key results, creating a fun and inclusive environment for their team, and delivering exceptional customer service by offering expertise on Lids products and services. Principal Duties & Responsibilities People & Training Act as Manager on duty for any employee scheduling issues, customer complaints, etc. when Store Manager is not present. Manage store associates through thorough use of LIDS Training Programs, goal setting (for sales and tasks), and regular follow‑up when Store Manager is not present. Administer the progressive steps of discipline to include verbal and written warning in the absence of the Store Manager. Engage team members by creating a fun and productive environment, including helping them understand how their work supports company objectives and the success of the store and Lids overall. Contribute to a respectful and inclusive team environment by establishing supportive working relationships and adhering to Lids Brand Standards (e.g. company dress code). Responsible for scheduling and staffing the store, including calling in associates to work during unexpected peaks when the Store Manager is not present. Participate in LIDS Training Programs, adhere to set goals (for sales and tasks) and regular follow‑up. Assist in recruiting and training store personnel on proper store operations and procedures. Encourage store associates’ direct compliance of established company policies, procedures and guidelines including safe‑keeping of company inventory, funds and property. Other duties as assigned. Customer Experience Lead, execute and assist Lids selling strategy to achieve key performance indicators (KPIs), sales targets, and deliver exceptional customer service. Resolve customer feedback and address issues in the moment, including customer escalations, urgent requests, and resolve to "make it right" for customers. Ensure every customer is offered the opportunity to participate in Lids membership programs or special in‑store offers when live in‑store through employee education. Adhere to current visual guidelines that include proper merchandising, signage, and store cleanliness. Maintain a professional appearance consistent with Company Dress Code Policy. Operations Execute operations‑focused company‑level directives, promotions, and initiatives (e.g. from Lids HQ). Understand and adhere to Policies & Procedures Manual to maintain a safe work environment. Maintain store technology and equipment – MPOS, Lids Custom, etc. – by conducting daily audits, verifying continued functionality, facilitating updates and maintenance as instructed, or ordering repair as needed. Maintain store facilities, supplies, and services by executing service requests, assessing maintenance or repair needs, placing repair work orders, or replenishing store supplies. Effectively manage cash, including accurate opening and closing of the till, using counterfeit protection practices, and consistent bank drops. Effectively prepare store for inventory audits and support in performing them as needed to confirm inventory accuracy. Open and close the store as required following the procedures per the Operations P&P Manual. Product & Inventory Management Protect Company assets within guidelines of LIDS Retail policies. Assist in preparation of store work schedules that provide proper store coverage and are within the Company guidelines for wage control. Follow all policies to accurately manage store inventory including receiving, transferring, completing price change, and conducting product counts. Strategically organize the backroom to maximize efficiency, including arranging product/supplies to optimize space and productivity. Execute optimal layout and visual merchandising (VM) or product presentation strategy, including managing window activations, hardware flips, mannequin flips, and seasonal or weekly merchandise changes. Maintain the look and feel of the store through day‑to‑day VM and store actions (e.g. ensuring product recovery, restock, destock, or minor VM changes). Execute special pricing signage and promotional presentation adjustments during operating hours to align with overall product sell‑through strategy. Job Required Knowledge & Skills Established ability to produce sales results while minimizing loss. Strong interpersonal skills and the ability to communicate verbally in a clear professional manner. Ability to work unsupervised. What We Offer Employee discounts and perks. Career development opportunities and professional training programs. A collaborative, innovative, and team‑oriented work environment. Early Wage Access options to provide added financial flexibility. Physical Demands & Requirements Ability to occasionally lift up to 50 pounds. Ability to occasionally climb a ladder and work with hands overhead. Ability to constantly stand on shift. Ability to frequently walk on shift. Ability to frequently hear and communicate verbally with customers, employees, and other personnel. Ability to frequently visually observe the store and read written or digital information. Ability to frequently operate a computer and mobile Point‑of‑Sale system, as well as maneuver relative software programs. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. For inquiries related to reasonable accommodations, please contact View email address on click.appcast.io. Reports To Store Manager Employment Requirements Candidates must possess the experience, skills, physical abilities, and qualifications, with or without reasonable accommodation, to perform the essential duties of the role and must be able to meet all applicable employment standards. Being legally authorized to work in the United States or Canada is a pre‑condition of employment for this position. Current or future employment‑based visa sponsorship is not available for this role. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. #J-18808-Ljbffr