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Senior Marketing Manager, Central Pharmacy Service Center Solutions

$146k - $233.6k

Becton Dickinson

BD seeks a Senior Marketing Manager to develop commercial strategy and market positioning for Central Pharmacy Service Center solutions. The role involves leading cross-functional initiatives to drive customer adoption, create compelling value propositions, and strengthen BD's position in centralized pharmacy operations.

Responsibilities

  • Serve as marketing leader and subject matter expert for CPSC solutions
  • Develop and execute commercial strategy to accelerate adoption of BD's CPSC offering
  • Create differentiated value propositions and integrated messaging frameworks for customer-focused outcomes
  • Engage directly with health system executives and pharmacy leaders to validate messaging and identify opportunities
  • Partner with sales teams to develop enablement programs and support strategic customer opportunities

Requirements

  • Bachelor's degree in Marketing, Business, Healthcare Administration, Pharmacy, or related field
  • 8+ years healthcare marketing, product marketing, or commercial leadership experience
  • Demonstrated experience with acute care hospitals or health systems
  • Ability to develop strategic messaging for complex healthcare solutions
  • Direct engagement experience with healthcare executives and pharmacy leaders
  • Strong executive communication, presentation, and influence capabilities
  • Experience leading cross-functional initiatives across multiple teams
Vacancy posted 8 hours ago
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