Hearing Care Practitioner Sales Trainer

Job Description

Job Description

The Hearing Care Practitioner (HCP) Sales Trainer is responsible for training, coaching, and developing newly hired and existing Hearing Care Practitioners across American Hearing Care clinics. The position focuses on strengthening sales techniques, improving patient consultations, reinforcing AHC's established sales processes, and supporting company-wide monthly sales goals.

In addition to training responsibilities, the HCP Sales Trainer will maintain an assigned clinic, providing direct patient care and hearing instrument sales.

Essential Duties and Responsibilities

HCP Sales Training and Development

• Train newly hired and existing HCPs on AHC's Patient Sales Process (PSP), comparison evaluations, and Care After No.
• Provide hands-on coaching in patient consultations, hearing instrument presentations, objection handling, and sales techniques.
• Observe HCP interactions with patients, identify areas for improvement, and provide constructive feedback.
• Reinforce consistent application of AHC's established sales processes and patient engagement standards.
• Provide follow-up training and coaching to support continued practitioner development.
• Identify training needs and recommend appropriate development strategies to executive leadership.
• Evaluate training effectiveness and communicate practitioner progress and improvement opportunities to leadership.

Sales Performance and Practitioner Support

• Support achievement of company-wide monthly sales goals through effective HCP training and coaching.
• Assist new HCPs in developing confidence and proficiency in AHC's sales processes.
• Provide targeted coaching to existing HCPs requiring additional sales development.
• Identify common sales challenges across clinics and recommend training solutions.
• Collaborate with executive and Operations leadership to prioritize training needs and improve practitioner effectiveness.

Multi-Clinic Training and Travel

• Travel two days per week to AHC clinics throughout Alabama, Georgia, North Carolina, and South Carolina.
• Follow company travel and expense reimbursement policies.

Minimum Qualifications

• Minimum of three years of experience selling and fitting hearing instruments.
• Current hearing instrument dispensing license or appropriate professional authorization, as required by applicable state law.
• Demonstrated knowledge of hearing instrument sales, patient consultations, and fitting procedures.
• Strong communication, presentation, coaching, and interpersonal skills.
• Ability to communicate sales techniques effectively, provide constructive feedback, and support the development of other HCPs.
• Willingness and ability to travel throughout AHC's current operating states and additional states where AHC may acquire or open clinics in the future.

Preferred Qualifications

• Demonstrated success in hearing instrument sales and patient conversion.
• Mastery in AHC's PSP, comparison evaluations, and Care After No.

Work Schedule and Travel Requirements

This position generally follows a three-day clinical and two-day training schedule. The employee will maintain an assigned clinic three days per week and travel to other AHC clinics two days per week to provide sales training and coaching.

Schedules may vary based on clinic operations and training needs. Overnight travel may be required.

Compensation

Compensation will include a significant performance-based incentive opportunity tied to company-wide sales results. Specific compensation details will be discussed during the selection process.