Senior Growth Operator (DPA & Catalog)
Genus AI
Job Description
Job Description
About Genus AI
Genus AI is the operating layer for AI-native commerce.
We help leading DTC brands turn their product catalog into a performance engine - combining feed infrastructure, AI-generated creative, and performance intelligence to drive revenue across paid channels.
This is not traditional media buying.
This is catalog-driven growth at scale .
We work with brands spending $50K–$1M+ per month — where DPA is not a tactic, it is the system.
The RoleWe are hiring a Senior Performance Marketing Manager focused on Dynamic Product Ads (DPA), catalog strategy, and performance systems.
You will own a portfolio of high-growth DTC brands and be responsible for:
- Turning product catalogs into scalable acquisition engines
- Structuring DPA systems that drive consistent ROAS
- Connecting feed logic, creative systems, and campaign performance
This is not a creative-first role .
This is a performance + infrastructure role .
You are not optimizing ads.
You are designing the system that makes ads work.
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