Director of Demand Generation

Job Description

Job Description

Description:

Momentus is the global leader in event and venue management software, powering millions of events across thousands of venues worldwide – from iconic stadiums and convention centers to corporate campuses and universities.

As we enter our next phase of growth, we’re hiring a Director of Demand Generation to help translate our market leadership into a modern, high-performing pipeline engine. This role sits at the center of how we go to market – owning the strategy, systems, and execution required to drive predictable, efficient revenue growth.

Momentus is seeking a highly skilled Director of Demand Generation to join our marketing. This role is pivotal in scaling our demand generation function and ensuring tight alignment with pipeline and revenue goals.

You will own the end-to-end demand generation engine, leveraging both the art and science of marketing – including AI-driven insights and automation – to attract, nurture, and convert high-quality pipeline. The ideal candidate brings deep expertise in demand generation, with the ability to build mature reporting frameworks, generate actionable insights, and apply modern, AI-native tools to continuously improve performance and efficiency.

Responsibilities:

• Develop and execute a comprehensive demand generation strategy tied directly to pipeline and revenue goals
• Build programs that consistently generate high-quality, sales-ready opportunities
• Leverage AI and automation to improve targeting, personalization, lead scoring, and campaign execution
• Apply predictive analytics to identify high-intent prospects and improve conversion and efficiency
• Continuously evaluate and integrate emerging AI-driven tools into the marketing stack
• Own the funnel from acquisition through conversion, continuously improving conversion rates and pipeline velocity
• Partner closely with Sales and RevOps to ensure strong alignment, clean handoffs, and pipeline quality
• Plan and execute campaigns across channels (paid media, email, content, webinars, events, etc.)
• Allocate budget and effort based on performance and ROI
• Build and refine reporting frameworks to measure performance across campaigns and channels
• Translate data into actionable insights that drive decision-making and resource allocation
• Run a high-velocity testing roadmap across messaging, audiences, channels, and offers
• Scale what works and rapidly iterate on what doesn’t
• Partner with Product Marketing on positioning and messaging
• Align with Sales on ICP definition, targeting, and pipeline feedback loops
• Collaborate with RevOps and data teams to ensure scalable systems and accurate reporting

• 5+ years of experience owning both strategy and execution in B2B SaaS demand generation
• Track record of driving measurable pipeline and revenue impact
• Strong experience building reporting frameworks and using data to optimize performance
• Fluency in SaaS metrics (CAC, LTV, pipeline velocity, conversion rates)
• Experience leveraging AI, automation, or advanced analytics to improve marketing outcomes
• Curiosity and bias toward adopting new tools and workflows to drive leverage
• Proficiency in marketing automation platforms (e.g., HubSpot), ABM platforms (e.g., Demand Base), and CRM systems (e.g., Salesforce)
• Familiarity with modern AI-enabled tools (intent data, predictive analytics, workflow automation, etc.) such as Clay, Qualified, Warmly, etc
• Comfortable operating as a highly autonomous individual contributor
• Able to move from strategy to execution quickly in a fast-paced environment
• Excellent written and verbal communication skills
• Ability to work cross-functionally and influence without authority

Working at Momentus:

Surround yourself with highly motivated co-workers who encourage you to be your best each day. Momentus offers career opportunities in a collaborative, high-growth environment where you can make a direct impact on our product and customers. We offer competitive compensation plus high-quality benefits including:

• Insurance: Comprehensive medical, dental, & vision insurance.
• Exceptional 401k Match: Momentus will match 80% of your first 10%
• Unlimited Time Off: Rest and recharge on your terms.
• Remote Work: We value our global team and proudly offer the freedom to work remotely.
• Enjoy two complimentary tickets each year to attend an event at one of our valued customer venues
• Professional Development: We encourage continuous learning through our partnership with LinkedIn Learning

Equal Opportunity & Accessibility

At Momentus, we are committed to creating a workplace that celebrates diversity and fosters inclusion. We value the unique perspectives, backgrounds, and experiences each team member brings. These differences make us stronger, drive better decisions, and fuel meaningful innovation and outcomes.

Momentus is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by applicable law.

We are also committed to providing reasonable accommodations to enable individuals with disabilities to perform the essential functions of their role. If you require accommodations during the recruitment process or on the job, please let us know. We will work with you to support your accessibility needs.

Important Notice on Location Eligibility

This is a U.S.-based remote role. However, due to regulatory requirements, we are only able to consider candidates who reside in U.S. states that do not currently mandate salary disclosure in job postings.

Candidates residing in California, or other states with active pay transparency laws will not be considered at this time.