Manager, Client Strategy
$92.76k - $154.6kInmar
Inmar Intelligence is seeking a highly strategic and client-focused Manager, Client Strategy to lead a team responsible for developing client-facing proposals, strategic narratives, campaign recommendations, and presentation materials across the Consumer Packaged Goods (CPG) portfolio.This role sits at the intersection of Sales, Client Success, Analytics, Media, Product, and Retail—ensuring client objectives are translated into compelling, insight-driven strategies and recommendations that support revenue growth and strengthen client engagement.The Manager, Client Strategy is responsible for both people leadership and strategic execution. This individual will coach and develop Client Strategy team members, manage team priorities and workload, maintain high standards for strategic output, and provide hands-on strategic guidance for complex or high-priority client opportunities.The ideal candidate combines strong people leadership with expertise in CPG, shopper marketing, retail media, integrated campaign strategy, and executive-level storytelling. This leader should be comfortable moving between coaching team members, reviewing strategic work, collaborating with cross-functional partners, and directly contributing to important client opportunities.This is not a traditional design or coordination role. The Manager, Client Strategy is accountable for ensuring the team consistently develops strategic, differentiated, and operationally achievable recommendations that effectively communicate Inmar's value in the market.Team Leadership & Development:-Lead, coach, and develop a team of Client Strategy professionals-Set clear expectations for strategic thinking, presentation quality, client readiness, and executional feasibility-Provide regular coaching, feedback, and professional developmentStrengthen team capabilities across:Strategic planningCPG and shopper marketingRetail mediaAudience and media strategyExecutive storytellingClient communication-Manage workload, priorities, and resource allocation across client requests and revenue opportunities-Support employee performance, development, and career growth-Foster a collaborative, accountable, and solutions-oriented team culture-Identify opportunities to improve team knowledge, skills, processes, and toolsClient Strategy & Strategic Storytelling:-Lead and oversee the development of client-facing strategies, proposals, and recommendations-Guide team members in translating client business goals into actionable media, audience, shopper, and campaign strategies-Ensure strategic narratives align to objectives such as:Brand awarenessTrial and acquisitionBasket growthRepeat purchaseRetail conversionReview and provide strategic direction on proposal decks, presentations, and campaign recommendationsEnsure client-facing materials are:Insight-drivenStrategically differentiatedVisually compellingClient-centricOperationally achievable-Provide hands-on strategic support for complex, high-value, or high-priority opportunities-Guide development of post-campaign recommendations that identify performance insights, key learnings, optimization opportunities, and future growth opportunitiesPre-Sales Partnership & Revenue Enablement:-Partner closely with Sales and Client Success leaders throughout the pre-sale planning process-Oversee strategic support for:RFP responsesProposalsPitchesClient planning sessionsGrowth opportunities-Guide the development of:Audience strategiesChannel mix recommendationsCampaign approachesRetail and shopper strategiesMeasurement frameworksEnsure proposals clearly communicate:Strategic rationaleInmar differentiationBusiness impactMeasurement approachGrowth opportunities-Participate directly in strategic pitches and client presentations as needed-Partner with commercial teams to improve proposal quality, differentiation, and win potential-Capture learnings from client feedback, wins, and losses to continuously improve strategic recommendationsStrategic Campaign Recommendations:Guide the development of audience and campaign recommendations using:Shopper and retailer dataBehavioral insightsCategory intelligenceCampaign performanceMarket trendsEnsure recommendations appropriately consider:Media channelsAudience segmentationCampaign structuresRetail activation approachesMeasurement strategiesEnsure strategies align with:Client objectivesExecutional feasibilityRetailer capabilitiesBudget considerationsMeasurement requirementsIdentify opportunities to integrate:Retail mediaIncentives and loyalty solutionsOmnichannel activationProgrammatic mediaSocial mediaShopper marketing-Encourage the team to develop integrated solutions rather than isolated tactical recommendationsPresentation Development & Executive Communication:-Maintain high standards for the team's client-facing presentations and strategic materials-Oversee the creation and refinement of:Proposal decksStrategic sales presentationsWrap decksBusiness reviewsExecutive presentations-Coach team members on translating complex data and strategies into clear, concise, and persuasive narratives-Review key deliverables for:Strategic qualityRecommendation clarityStory flowBrand alignmentExecutive readinessOperational accuracy-Establish repeatable presentation frameworks, templates, and best practices-Ensure recommendations clearly connect client objectives, insights, Inmar capabilities, and expected business outcomes Cross-Functional Leadership:Collaborate closely with:SalesClient SuccessAnalyticsMedia OperationsProductRetailMeasurement-Serve as a strategic connector between client objectives and internal capabilities-Ensure appropriate alignment across strategy, storytelling, execution, and measurement-Partner with internal subject matter experts to ensure recommendations accurately represent Inmar capabilities-Help resolve strategic or executional questions before recommendations reach clients-Share client and market feedback with internal teams to help strengthen capabilities and go-to-market strategies-Build strong relationships across teams to improve collaboration and speed to marketTeam Operations & Process Improvement:-Manage team intake, prioritization, assignments, and deadlines-Balance resources across competing client and commercial priorities-Establish clear workflows and expectations for strategic development and review-Identify opportunities to improve speed, quality, and consistency through:TemplatesStrategic frameworksReusable contentBest-practice librariesTechnology and AI-enabled workflows-Maintain visibility into team workload, capacity, and deliverables-Identify recurring challenges and implement process improvements-Help scale Client Strategy support while maintaining high standards for qualityRequired Qualifications6–9+ years of experience in:Client strategyMedia strategyShopper marketingRetail mediaStrategic planningAccount strategy-Previous experience managing, mentoring, or leading team members-Strong understanding of:CPG industry dynamicsRetail ecosystems and shopper marketingRetail mediaOmnichannel campaign strategy-Proven experience developing and/or overseeing:Strategic proposal decksExecutive presentationsClient-facing narrativesCampaign recommendation materialsRFP responses-Strong ability to:Coach and develop strategic talentTranslate data into strategic storytellingSimplify complex ideas into executive-ready recommendationsManage multiple priorities and deadlinesInfluence cross-functional stakeholders-Strong executive presentation and communication skills-Advanced proficiency in PowerPoint or Google SlidesPreferred Qualifications"-Experience within:Retail media networksIncentive and loyalty ecosystemsDigital and programmatic media environmentsFamiliarity with:Audience targeting and segmentationIncrementality and attribution measurementShopper and behavioral data platforms-Experience supporting:Enterprise sales organizationsCPG brands and agenciesIntegrated retail marketing strategies-Experience developing processes, templates, strategic frameworks, or team best practicesSuccess MetricsSuccess in this role will be measured through:Quality and strategic differentiation of team deliverablesProposal and RFP win-rate contributionClient and commercial stakeholder feedbackSpeed and quality of strategic developmentTeam productivity and workload managementDevelopment and performance of direct reportsEffectiveness of strategic storytelling and recommendation clarityCross-functional collaboration and execution alignmentAdoption of standardized frameworks and best practicesAbility to scale team support while maintaining qualityWhat Success Looks Like:Develops a strong, high-performing Client Strategy teamCoaches team members to think strategically rather than simply build presentationsEstablishes clear expectations for quality and client readinessConsistently elevates the strategic quality of proposals and client recommendationsTranslates complex client needs into clear direction for the teamAnticipates commercial and client needs and prioritizes resources accordinglyBalances hands-on strategic leadership with effective delegation and team developmentCreates greater consistency and efficiency across Client Strategy deliverablesBuilds strong partnerships with Sales, Client Success, Analytics, Media, Product, and Retail teamsElevates how Inmar communicates value in the marketWhy This Role Matters:The Manager, Client Strategy is responsible for ensuring Inmar's Client Strategy team consistently transforms client objectives, data, insights, and capabilities into compelling strategies that drive growth and strengthen client partnerships.This role combines:People leadershipStrategic planningClient storytellingShopper and retail intelligenceMedia and campaign strategyRevenue enablementCross-functional leadershipTeam and process developmentThe result is a high-performing Client Strategy team that delivers compelling, actionable, and differentiated recommendations while helping Inmar communicate its value more effectively in the market.At Inmar, we put people first and that means empowering our associates to thrive at every stage of life and career. Our comprehensive and competitive benefits package is thoughtfully designed to support a wide range of lifestyles and life stages.Eligible associates have access to:Medical, Dental, and Vision insuranceBasic and Supplemental Life Insurance options401(k) retirement plans with company matchHealth Spending Accounts (HSA/FSA)We also offer:Flexible time off and 11 paid holidaysFamily-building benefits, including Maternity, Adoption, and Parental LeaveTuition Reimbursement and certification support, reflecting our commitment to lifelong learningWellness and Mental Health counseling servicesConcierge and work/life support resourcesAdoption Assistance ReimbursementPerks and discount programsPlease note that eligibility for some benefits may depend on your job classification and length of employment. Benefits are subject to change and may be governed by specific plan or program terms.At Inmar, compensation reflects our belief in integrity, transparency, and the value of individual contributions. The hiring range for this position is: 92,761.88 - 154,603.13 USD AnnualThe final offer may vary based on factors such as geographic location, job-related skills, education, certifications, work experience, and other relevant considerations.Depending on the job level and role, it may include:Annual discretionary bonuses through our Core Company Performance Bonus PlanEquity grants, sign-on bonuses, and other tailored incentive opportunitiesAdditional discretionary compensation, such as:Growing Revenue IncentivesCorporate or VIP BonusesDeferred compensation opportunitiesThe actual annualized salary offered at the time of hire will be communicated in the candidate’s offer letter. We remain committed to fairness and transparency across all locations. Where required, including for remote-eligible roles, local pay ranges are disclosed in accordance with applicable laws and regulations.We are an Equal Opportunity Employer, including disability/vets.Recruitment Fraud Notice: Recruitment fraud is an increasingly common scam where individuals pose as employers to offer fictitious job opportunities. Scammers sometimes impersonate Inmar recruiters on LinkedIn and other channels. We will never ask for payment or sensitive personal information during the hiring process. Verify any role on our official Workday Careers site and learn how to spot scams in our full notice.This position is not eligible for student visa sponsorship, including F-1 OPT or CPT. Candidates must have authorization to work in the U.S. without the need for employer sponsorship now or in the future.SummaryLocation: Headquarters, Winston Salem, NC; 6125 - New York, NY; 6116 - Chicago, IL; 9125 - Cincinnati, OH; 4355 - Grand Prairie, TX (RX WHS); 9110 - Boston, MA (Cambridge); 9120 - Rogers, ARType: Full time
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