Lifecycle & Retention Marketing Manager
LettrLabs
As our Lifecycle & Retention Marketing Manager, you'll own the complete customer journey, starting before someone becomes a customer and continuing through activation, retention, and expansion. You'll build the programs that convert leads who haven't purchased yet, onboard new customers to first value fast, move monthly subscribers to annual plans, and drive expansion revenue without requiring sales to initiate every conversation. This role is a meaningful revenue lever, not a support function. Responsibilities Own a revenue function with direct, measurable impact — not a support role Use the product you market: full access to LettrLabs' direct mail automation platform Build multi-channel programs (email + direct mail) as email inboxes get more crowded Work directly with Co-Founders & GTM leadership — your work ships fast and results are visible What You'll Own Automated lead nurture sequences that drive first purchase without sales intervention Onboarding programs that reduce time-to-activation Monthly-to-annual upgrade and upsell programs Win-back and re-engagement for churned/dormant accounts Lifecycle reporting tied to conversion rates, NRR, and expansion ARR Marketing automation stack: HubSpot, segmentation tools, and LettrLabs platform Qualifications 4–8 years in lifecycle, retention, or CRM marketing in B2B SaaS Must have owned both pre-purchase nurture and post-sale programs (post-sale only will not be considered) Hands‑on builder in HubSpot, Marketo, Customer.io, or equivalent Can connect programs to revenue outcomes — with numbers to back it up Strong segmentation instincts using behavioral data, firmographics, and lifecycle stage Analytical enough to own your own reporting without waiting on a data team Strong writer — clear, on-brand copy without heavy editing support Willing to work on‑site regularly in Culver City Required Skills Direct mail as a lifecycle channel experience Background in home services, e‑commerce, or SMB-focused B2B SaaS Multi-channel attribution and revenue influence modeling #J-18808-Ljbffr LettrLabs
$90k - $110k
...digestive health. The Role We’re looking for a hands‑on Lifecycle Marketing Manager to help run and scale our core lifecycle and owned channels... ...broader marketing team. We’re looking for a highly hands‑on Retention & lifecycle Marketing Manager to help scale and optimize...SuggestedWork at office$130k - $150k
...industry by uniting AI with tangible marketing. When a storm hits, our platform geo-... ...accounts, and drive repeat purchases. The lifecycle engine is already working. Now we... ...it end-to-end. As our Lifecycle & Retention Marketing Manager, you'll own the complete customer...Suggested- Overview Rails is looking for a Retention Marketing Manager to lead our efforts in deepening customer relationships and driving repeat engagement... ...Email and SMS channels, with a strong focus on customer lifecycle Own campaign planning and execution, overseeing everything...SuggestedWork at office
$110k - $160k
A leading skincare company in Los Angeles is seeking a Retention Manager to enhance customer engagement and loyalty. This role requires 3-5 years of experience in retention marketing, with a strong emphasis on email/SMS marketing, CRM, and data analysis. The ideal candidate...Suggested$115k
A leading beverage company in Los Angeles is seeking a Manager for Retention Marketing. The successful candidate will develop and execute retention strategies to enhance customer engagement and loyalty for DTC services. With a focus on data-driven decision-making, this...Suggested$100k - $125k
...solution provides them with an all-in-one platform to manage their practice and with the tools and resources... ...seeking a strong, strategic, and data-driven Lifecycle Marketing Manager to maximize value, adoption, and retention of our paid customer base. In this high-impact...Summer workFlexible hours- ...and growth engine. The Stanley Short Form Marketing Team sits at the center of that growth.... ...the business – connecting paid media, lifecycle, product marketing, content, creator storytelling... ...We’re looking for a Lifecycle Marketing Manager to own and optimize the systems that...
$65 - $67 per hour
...benefits, 401k w/ match Start Date: ASAP Job Description The Central Marketing Operations team plays a key role in enabling on-device... ...collaborate in a matrix organization. Key Qualifications 5-7 years of lifecycle marketing experience building and launching acquisition and...Hourly payWeekly payTemporary workWork experience placementImmediate start- Skill is looking for a Marketing Operations professional in Culver City, California, to drive daily operational workflows and customer communications. The ideal candidate has 5-7 years of lifecycle marketing experience, proficiency with CRM platforms, and a passion for...
- ...Head of Lifecycle Marketing About the Company Expanding financial technology (FinTech) & wealth management platform Industry Internet Type Privately Held, VC-backed Founded 2009... ...8 years' experience in lifecycle, CRM, retention, or growth marketing, with a strong preference...
$80k - $95k
Prager University in Los Angeles is hiring an Email Marketing Manager to execute and optimize their email marketing programs. In this role, you will build and deploy lifecycle email campaigns aimed at engaging members and increasing donations. The ideal candidate should...- SimplePractice is seeking a Lifecycle Marketing Manager in Los Angeles to enhance customer engagement and retention. The candidate will manage customer communication tools, optimizing onboarding and feature adoption workflows. This role demands 4-6 years of marketing experience...
$129k - $161.2k
Lifecycle Marketing Commerce Senior Manager - Drops About Crunchyroll Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate... ...or Limited‑Release Commerce 8+ years in lifecycle or retention marketing Experience supporting limited releases or event...Temporary workFlexible hours- Omaze is seeking a Customer Marketing Manager to lead lifecycle strategies and enhance engagement across various customer journey stages. Collaborating... ...will develop data-driven campaigns aimed at increasing retention and customer lifetime value. Ideal candidates should...
- Neara is seeking a Lifecycle Marketing Manager in Los Angeles, California, to optimize conversion across multiple channels. This role is crucial in ensuring that marketing efforts effectively turn engagement into revenue by managing paid media, email, and other marketing...
$90k - $130k
...olive‑tree‑based skincare and wellness, is looking for a Lifecycle Marketing Manager to grow and nurture our customer community across email and... ...email and SMS lifecycle strategy from acquisition through retention and winback. Plan, build, and send campaigns that highlight...Full timeSeasonal work- OUTLOOK GROUP in Glendale, CA is seeking a CRM & Lifecycle Manager to lead data-driven, customer-centric programs that enhance engagement and drive revenue. This role requires leveraging marketing automation tools, partnering with teams to craft value propositions, and...Remote job
- Aquent is seeking a skilled lifecycle marketer in Culver City, California, to drive day-to-day operational workflows in Central Marketing Operations. This role involves developing and executing customer notifications for engagement and acquisition initiatives across multiple...
- Ellation, Inc. is seeking a Lifecycle Marketing Commerce Senior Manager to architect strategies for limited-release product drops. This role will maximize sell-through and revenue by ensuring fan engagement and brand positioning, all while working closely with teams across...
$90k - $130k
Oliveda International Inc. is seeking a Lifecycle Marketing Manager in Culver City, California. This role focuses on creating and executing impactful email and SMS strategies to nurture customer loyalty. The ideal candidate has 3-5 years of lifecycle marketing experience...Full time$67 - $75.37 per hour
Synergis in Culver City, CA seeks a professional with lifecycle marketing expertise, tasked with developing customer communication campaigns... ...across teams to enhance customer acquisition, engagement, and retention efforts. The ideal candidate has 7-10 years of experience...Hourly pay$110k - $120k
A marketing firm is seeking a strategic CRM Manager to join their team in Beverly Hills. The role involves managing CRM campaigns across various channels,... ...optimization. Candidates should have 4-6 years of CRM or Lifecycle Marketing experience and a Bachelor's Degree. The...- LettrLabs in Los Angeles seeks a Lifecycle & Retention Marketing Manager to own the complete customer journey from lead conversion to retention. You will develop multi-channel programs and onboard new customers efficiently. The ideal candidate has 4-8 years of experience...
- A leading beauty tools company is looking for a Customer Lifecycle Manager to drive email and SMS strategies, enhance customer engagement,... ...ensure cohesive messaging. Ideal candidates have 3+ years in marketing, familiarity with Klaviyo, and a passion for metrics. This...
$105k - $115k
A leading beverage company in Los Angeles is seeking a Manager for Lifecycle & Retention Marketing. This role involves shaping programs to keep subscribers engaged and valued through lifecycle campaigns across various channels. The ideal candidate will have 3-5 years in...$103k - $129k
FanDuel is looking for a Customer Marketing Manager in Los Angeles, CA to drive lifecycle strategies for FanDuel Predicts. This role involves owning the end-to-end lifecycle strategy, designing communications, and optimizing customer engagement across various stages. The...$135k - $160k
...Crunchyroll is looking for a strategic and data-driven lifecycle marketing leader to own programs designed to reduce churn and strengthen subscriber retention across our SVOD business. As Lifecycle Growth Marketing Senior Manager, Retention, you will lead lifecycle strategies...Full timeFlexible hours- The Downtown Boulder Partnership is seeking a Senior Marketing Manager in Beverly Hills, CA to elevate and scale their marketing initiatives. The ideal candidate will have 5-7 years of experience in performance marketing and excellent leadership skills. The role involves...
- ...We are looking for a Senior Retention Manager to own and evolve Arrae’s customer retention strategy across the full lifecycle. This role will focus on driving repeat purchase behavior... ...Experience in retention, lifecycle marketing, within an e‑commerce or DTC environment...Seasonal work
- ...United Aesthetics Alliance (UAA) Manager, Growth & Lifecycle Marketing Location: Remote About United Aesthetics Alliance At United Aesthetics... ...consultations into booked procedures, increasing retention, and growing revenue at the practice level across a multi...Local areaRemote work
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