Freedom Integrated Marketing Senior Associate

Job Description

Help shape the future of Freedom customer marketing by translating portfolio strategy into relevant, customer-focused campaigns across channels. Coordinate campaign development and delivery, apply performance insights, and partner cross-functionally to strengthen cardmember engagement, retention, and portfolio outcomes.

Job Summary

As the Freedom Integrated Marketing Senior Associate, you will support the planning, development, launch, and optimization of integrated marketing campaigns for Freedom cardmembers. You will translate strategic priorities into clear briefs, requirements, timelines, and channel plans; coordinate with creative, execution, product, analytics, legal, and controls partners; and help ensure campaigns are accurate, compliant, and delivered on time. You will also monitor performance, identify learnings, and recommend improvements that enhance customer experiences and business results.

Job Responsibilities

• Support the planning, launch, and management of integrated marketing campaigns that drive Freedom cardmember engagement, retention, and portfolio growth.

• Translate portfolio and marketing strategies into clear campaign briefs, business requirements, timelines, channel plans, QA plans, and launch checklists.

• Coordinate end-to-end campaign delivery across email and other relevant channels, from initial briefing and creative development through approvals, launch, and post-launch review.

• Partner with Product, Analytics, Finance, Creative, Operations and Technology, Legal, Controls, and channel teams to manage inputs, dependencies, risks, and execution.

• Guide the development of customer messaging and creative by providing clear direction, consolidating feedback, and ensuring assets are accurate, relevant, and launch-ready.

• Maintain campaign roadmaps, workback plans, trackers, and status updates while managing multiple initiatives and competing priorities.

• Support the development and execution of test-and-learn plans to improve messaging, customer experiences, channel performance, and campaign outcomes.

• Monitor campaign and customer performance metrics; synthesize results, key learnings, and opportunities for optimization.

• Turn data and customer insights into actionable recommendations for future campaigns and engagement strategies.

• Prepare concise updates, performance summaries, and recommendations for team leaders and cross-functional partners.

• Ensure campaign materials and processes align with brand standards, portfolio strategy, control requirements, and business objectives.

• Identify opportunities to improve campaign processes, strengthen coordination, and scale best practices across Freedom marketing.

Required Qualifications, Capabilities, and Skills

• Bachelor's degree or equivalent experience.

• 3 to 5 years of experience in integrated marketing, customer or lifecycle marketing, campaign management, brand management, or a related discipline.

• Ability to coordinate cross-functional work and drive outcomes in a matrixed organization.

• Strong project management and organizational skills, with the ability to manage multiple initiatives and deadlines.

• Clear written and verbal communication skills, including the ability to develop concise briefs, requirements, and leadership-ready updates.

• Customer-focused and results-oriented approach with strong attention to detail.

• Ability to interpret campaign performance and translate insights into practical recommendations.

• Proactive problem-solving skills and comfort operating in a fast-paced environment with evolving priorities.

Preferred Qualifications, Capabilities, and Skills

• Experience in financial services, credit card marketing, consumer portfolio marketing, or another regulated industry.

• Experience executing email marketing and familiarity with additional channels such as in-app, web, or direct mail.

• Background partnering with internal creative teams or agencies and managing creative development workflows.

• Familiarity with customer lifecycle strategies, including engagement, retention, personalization, and journey planning.

• Experience applying test-and-learn methodologies and using performance results to optimize marketing programs.

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.