Director, North America Marketing
Full-time
Protecht Group
About VISO TRUST
VISO TRUST is part of the Protecht Group, a global leader in risk management solutions. Together, we offer a comprehensive platform that enables organisations to move faster while maintaining strong security and regulatory standards.
The Head of Marketing & Demand Generation will lead the development and execution of VISO TRUST’s global marketing strategy, driving demand generation, pipeline growth, and brand positioning within the cybersecurity and risk management market.
This role requires a strategic and hands-on leader who can build and scale the marketing function from the ground up. Working closely with Sales, Product, and Customer Success teams, the role will be responsible for delivering high-impact marketing initiatives that support business growth and market expansion.
About You
You've owned a regional marketing function before. That means the budget, KPIs, the pipeline number, and the plan to hit it. You've marketed enterprise software into GRC, cybersecurity, enterprise risk, TPRM or a closely adjacent market, so you already know the buyers and what actually gets a CISO or a Head of TPRM to engage.
What You'll Do
Regional Marketing Strategy & Leadership
- Own regional pipeline generation through integrated marketing programs spanning digital, field and account-based marketing initiatives.
- Own the regional marketing plan, budget, pipeline contribution and overall marketing performance.
- Establish clear regional marketing priorities, KPIs and success metrics, providing regular performance updates and strategic recommendations to executive leadership.
- Lead and develop the regional marketing team, ensuring the successful delivery of regional marketing strategy, programs and commercial outcomes.
- Serve as the primary marketing leader and trusted business partner for regional Sales leadership.
- Accountable for regional marketing performance, using data-driven insights to optimize results and provide strategic recommendations to executive leadership.
Demand Generation & Pipeline Growth
- Own regional pipeline generation through integrated marketing programs spanning digital, field, partner and account-based marketing initiatives.
- Develop campaign strategies that drive awareness, engagement, pipeline and revenue while adapting global programs to regional market needs.
- Personally contribute to campaign planning, execution and optimization while leveraging Shared Services and Product Marketing to maximize scale and effectiveness.
- Partner with Sales to optimize lead quality, conversion rates, pipeline velocity and overall commercial performance.
- Monitor campaign and pipeline performance, leveraging data and insights to optimize marketing investment, conversion rates and ROI.
Go-to-Market & Regional Activation
- Lead the regional execution of go-to-market initiatives, ensuring successful market adoption of new products, capabilities and strategic campaigns.
- Shape regional market positioning and campaign strategy by translating global messaging into compelling narratives that resonate with regional buyers, industries and market dynamics.
- Partner with Product Marketing to localize messaging, value propositions and launch plans for regional audiences.
- Translate corporate marketing initiatives into effective regional programs that resonate with target buyers and industry segments.
- Identify regional market opportunities, customer trends and competitive dynamics to inform marketing strategy and business growth.
Cross-Functional Collaboration
- Lead cross-functional marketing initiatives in partnership with Shared Services, Global Content, Product Marketing, Sales, Customer Success and external partners.
- Lead cross-functional planning and campaign brief development to ensure effective execution across Shared Services, Content and Product Marketing.
- Partner with global marketing teams to ensure brand consistency while adapting execution to regional market requirements.
- Act as the regional voice of the customer by sharing market insights, customer feedback and campaign learnings to influence global marketing strategy.
Regional Marketing Execution
- Lead the successful delivery of integrated regional marketing campaigns, events, webinars and customer engagement initiatives.
- Personally contribute to high-impact marketing initiatives including campaign development, messaging, executive presentations, events and performance analysis.
- Manage regional agencies and external vendors to extend marketing capabilities and drive execution excellence.
- Ensure all regional marketing activities reflect brand standards while delivering measurable commercial outcomes.
Uphold Protecht values at all times in all dealings both externally and internally
- Comply with all WHS requirements and ensure safety of team members and environment at all times
- Successfully takes part and completes set OKR targets – Company and Team
What You Bring
- Experience marketing enterprise software into GRC, cybersecurity, enterprise risk, TPRM, operational resilience or a closely adjacent market.
- 10+ years of progressive B2B marketing experience, including regional or field marketing in a high growth SaaS or enterprise technology business, with direct accountability for pipeline and commercial outcomes.
- Strong grasp of modern B2B demand generation across digital, field and ABM channels.
- Track record partnering with Sales leadership, Product Marketing and executive leadership on regional GTM strategies.
- Experience using marketing technology, CRM and analytics platforms to optimize performance, HubSpot and Salesforce experience highly desirable.
- Private equity backed, high growth SaaS experience is a strong plus.
Why VISO
At VISO, our people are our greatest asset. We operate with transparency, move quickly, and empower our team with real ownership and direct access to leadership. You'll build the North America marketing function largely from the ground up, shape how we scale, and make a meaningful impact on how enterprises manage risk.
We are committed to rewarding great work and creating an environment where ambitious, high performing individuals can thrive.
Vacancy posted 1 day ago
Similar jobs that could be interesting for youBased on the Director, North America Marketing in Atlanta, GA vacancy
$240k - $275k
Senior Director - Consumer Sector - Consumer Goods StrategyIn the United States... ..., product, pricing, innovation, marketing, distribution, and sales. Our North American Consumer sector is growing... ...Consumer Goods industry in North America, preferably with senior executives...SuggestedWork at officeWork from homeFlexible hours$169k - $200k
...Customer Shopper Insights COE and cross functional peers across North America to continuously improve segmentation methodologies and... ...MBA Preferred but minimum of bachelor’s degree in business, marketing, finance, or a related field requiredExperience: Minimum 5 years...SuggestedFull timeLocal areaRelocation- ...this position partners closely with teams and leaders across North America, Asia, Europe, and Latin America to drive consistent people practices... ...:Typically reports to a Human Resources Vice President or a Director of Human Resource..Generally has no direct reports but has on...SuggestedFull timeTemporary workWork experience placementNight shift
- ...Hitachi Energy is seeking a Vice President - HR Business Partner - Americas. This role is pivotal for in collaborating with the Americas... ...member of the High Voltage Business Unit leadership teams in North and South America the Vice President HR Business Partner Americas...SuggestedContract workTemporary workLocal areaRelocation package
- ...Activation Services - GTM Associate Manager reports directly to the North America GCC Activation Services CG Lead and is responsible for driving... ...posting will be posted until 08/31/2026.Accenture offers a market competitive suite of benefits including medical, dental,...SuggestedFull timeContract workLive inWork at officeLocal area
- As a Director Materials Management & SIOP Americas here at Honeywell, you will be responsible for overseeing and ensuring the success of the materials management... ...businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more...Contract workTemporary workWorldwideFlexible hours
$112.29k - $153.6k
...implementing conceptual data frameworks and developing marketing science solutions, the Associate Director, Data Science is a key partner for our client and... ...All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr Digitas North AmericaFlexible hours$169k - $200k
...in the beverage industry, is seeking a Director, Shopper Creative for our Advanced Hydration... ...retail space for our global brands, in North America. This role is not just about adapting... ...of transforming our commerce-focused marketing through partnerships, customers,...Full timeLocal areaRelocation- About OsmoseOsmose is the market-leading provider of critical resiliency, assessment, and... ...companies. With operations across North America and a growing global footprint, Osmose is... ...Position SummaryOsmose Utilities is seeking a Director, Global Treasury and Tax to lead and...Full timeWork at office
$158k - $206k
...Our teams include Information Technology, Legal, Information Security & Governance, Marketing, Operations, Finance & Accounting, People, and our Executive Office.What You’ll DoAs a Director of Procure to Pay (P2P), you will own and evolve our global procure to pay...Contract workTemporary workWork at officeLocal area$217.4k - $245.3k
...transformational leader in our technology services hub focused on marketing technologies. The Senior Director, Solution Architecture, is the senior technical... ..., secure, and built to last across all regions (North America, LATAM, EMEA, APAC). This is a hands-on, lead-by-...Full timeWork at officeLocal areaRelocation$197k - $222k
Job Description Summary: Position Overview:Leads the organization accountable for North America Operating (NAOU) Revenue Planning - bottler delivered route to market. Owns content and business processes associated with developing both near and mid-term (1-5 yr) volume /...Full timeWork experience placementLocal areaRelocation- ...digital mindset, is seeking an Associate Director, Social Media. You’ll be joining one of the top independent agencies in North America. Connecting Data & Creativity for Business... ..., community management, influencer marketing, paid media, and more Oversee execution...Remote workRelocation packageLong distanceFlexible hoursNight shift
$131.5k - $287k
...seeking an experienced AVP, Underwriting Director OR VP, Senior Underwriting Director - E&... ...strategy designed to make Zurich a market leader in E&S as measured by gross written... ...help shape the future of insurance. Zurich North America is a leader in risk management, with...Work at officeLocal areaFlexible hours$193k - $224k
...long-term competitive advantage.As Senior Director, Category Leadership – Long-Range... ...serve as a strategic partner within our North America Category team. Reporting to the Senior... ...Requirements & QualificationsBachelor’s degree in Marketing, Business, Finance, Analytics, or...Full timeLocal areaRelocation$70k - $140k
...is recognized by the Forrester Wave Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services,... ...more information, visit WPP.com.What you’ll do: As an Associate Director, CRM Analytics, you will help lead measurement, reporting, testing...Work at office- ...collaboration, innovation and shared passion for data-driven marketing. Our individuals feel inspired, supported and empowered to excel... ..., access to tools and collaboration. The Opportunity - Director, Paid Search As a Paid Search team leader, the Director, Paid...
Omnicom Media
Atlanta, GA3 days ago $160.1k - $271.4k
...'s Talent Acquisition team is seeking a Director, Talent Acquisition to join our diverse... ...company growth. Reporting to the Head of North America Talent Acquisition (non-tech), this leader... ...that strengthen our brand in the market and enriches the pipeline of diverse talent...Work experience placementWork at officeLocal areaRemote workVisa
Atlanta, GA2 days ago- ...Your day to day Translate business objectives into clear marketing briefs, channel strategies, and execution plans that support revenue-driving priorities across the Americas region. Assist with the development and implementation of Commercial Marketing strategies...Full timeWork at office3 days per week
$166.65k - $238.08k
...expanding and we need great people to join our team. The Market General Manager directs and administers the day-to-day operations... ...and we’re transforming healthcare for seniors and changing America’s healthcare for the better. Family-owned and physician-led, our...Hourly payFull timeWork experience placementWork at officeChenMed
Decatur, GA-80- ...with regions and countries to ensure they properly adapting the global brand strategy, positioning, architecture, innovation and marketing plans to their marketsManage several brand projects and ensure delivery on time and in fullHelp build and distribute core launch assets...Work at officeLocal area
$104k - $124.8k
...single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change,... ...specialist technology roles, with a primary remit covering LATAM, North America and Canada. The successful candidate will bring strong...Temporary workFreelanceWork at officeLocal areaRemote work- ...family.WHAT YOU'LL DOAs the Ethics & Compliance (E&C) Associate Director of Investigations, you will lead in driving and shaping the... ...’s Ethics and Compliance (E&C) function and will be based in North America. The E&C function’s mission is to manage risks to the firm,...Apprenticeship
- ...impact ideas.Supervisory Responsibilities: No supervisory responsibilities.Qualifications:Education: Bachelor's degree in business, marketing, economics, engineering, or related fieldProfessional Experience : 3-5 years in strategy, analytics, brand marketing, consulting,...Worldwide
$100k - $115k
...Associate Director, Paid Search We are a Growth Invention company built to help the world's most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because...Remote workFlexible hoursDept
Atlanta, GA3 days ago$95k - $115k
...Impiricus the #1 fastest growing company in North America for their prestigious Fast 500 list.... ...HCPs to pharma resources, reduce go-to-market costs and accelerate patient access to the... ...skills, and works closely with the Director, People Operations to support Impiricus'...Remote jobFull timeTemporary workWork at officeLocal areaWork visaFlexible hoursImpiricus
Atlanta, GA22 hours ago- ...advertising agency is searching for an Associate Director, Paid Search. Where you’ll be working:... ...: Architect effective Search Engine Marketing (SEM) / Pay-Per-Click (PPC) campaigns... ...one of the top independent agencies in North America. Connecting Data & Creativity for...Daily paidLocal areaRelocation packageLong distanceNight shift
Tombras
Atlanta, GA1 day ago $70k - $125k
...collaboration, innovation, and a shared passion for data‑driven marketing. The team is supported, empowered, and inspired to excel in... ...development, best‑practice sharing, tools, and collaboration. Associate Director, Paid Search As a Paid Search team leader, the Associate...Local areaHearts & Science
Atlanta, GA3 days ago- ...orphan diseases to recruit an Associate Director, Medical Affairs - Southeast. This role... ...reports to the Medical Officer, North America within the North America subsidiary.... ...clinical and scientific information regarding marketed and pipeline compounds in a timely, ethical...Flexible hours
Taylor Strategy Partners
Atlanta, GA2 days ago - ...____________________________________ OFFICIAL TITLE: Director of Individual Giving SUPERVISOR: Chief Development & Marketing Officer SALARY RANGE :...Full timeLocal areaNight shiftWeekend work
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Director, North America Marketing. Be the first to apply!
Related searches
- marketing services manager Atlanta, GA
- director marketing strategy Atlanta, GA
- email marketing manager Atlanta, GA
- market segment manager Atlanta, GA
- national marketing manager Atlanta, GA
- brand manager marketing Atlanta, GA
- marketing planning manager Atlanta, GA
- associate director market research Atlanta, GA
- internet marketing manager Atlanta, GA
- global marketing director Atlanta, GA