Head of Field Marketing (Americas)
$180k - $210kiManage
We offer a flexible working policy that supports a healthy balance between personal and professional well-being. This role requires in-office presence on Tuesdays & Thursdays to collaborate, connect, and learn from peers - while also maintaining the flexibility for meaningful work-life balance.
Being a Head of Field Marketing (Americas) at iManage Means...
As a regional leader, you will establish the field marketing operational foundation - strategic plans, scalable processes, playbooks and reporting - while building team capability and bringing a strategic mindset that shifts the conversation with sales from tactical execution to solving the right business problems.
iM Responsible For...
- Building strong, trust-based relationships with regional sales and partner leadership teams, positioning marketing as a strategic business partner focused on solving shared business challenges - not just delivering tactics
- Leading, coaching, and developing a small team of field marketers, fostering a culture of accountability, collaboration, and continuous improvement while ensuring alignment to regional and global priorities
- Setting clear goals and performance expectations for the team, providing ongoing feedback, and supporting career growth and development
- Developing and leading comprehensive, geo-specific demand generation strategies through ABM, integrated campaigns, multichannel initiatives, and both in-person and virtual events
- Aligning to the corporate campaign framework while adapting and activating programs locally to meet the unique needs of each market
- Owning and managing the Americas field marketing budget, ensuring investments are prioritized against pipeline and revenue targets
- Defining and tracking KPIs across all programs and regions, leveraging data-driven reporting to drive informed decision making, surface opportunities, and continuously optimize performance
- Partnering strategically with marketing operations, integrated campaigns, and digital marketing teams to optimize the customer journey globally - identifying pipeline gaps, accelerating deals, and improving funnel intake and conversion
- Contributing to channel and partner co-marketing strategies in collaboration with channel leadership, scaling joint programs across regions while continuously identifying new opportunities to extend reach and impact
- Collaborating with the corporate marketing team to ensure regional teams have access to relevant content, PR initiatives, and customer advocacy assets that support sales engagement and thought leadership
- Establishing and maintaining scalable global processes and playbooks that enable regional teams to execute consistently and efficiently, serving as the "voice of the field" to drive continuous improvement and innovation
- Guiding regional teams in cultivating relationships with industry associations, media outlets, and directory vendors to increase brand visibility across all geographies
- Working closely with our digital demand team to ensure alignment to the Americas region
- 10+ years of B2B marketing experience with a strong background in field marketing, ABM, partner/channel marketing, and event management
- Proven track record of delivering and accelerating pipeline through regional marketing
- Experience building and executing geo-specific marketing plans in partnership with sales teams, leadership, and third parties
- Experience managing and influencing a marketing budget that delivers impact and ROI
- Demonstrated ability to build scalable operational frameworks, including strategic marketing plans, processes and playbooks that drive consistency and efficiency across global teams
- Strong strategic mindset with the ability to engage sales leadership at a business level - translating business challenges into marketing strategies rather than leading with tactics
- Proven ability to build and leverage data-driven reporting frameworks that inform decision making, track performance, and communicate marketing's contribution to the business
- Strong project management skills with the ability to manage multiple programs and priorities across regions simultaneously
- Strong leadership and people management skills
- Proficiency with marketing automation platforms, CRM tools, and reporting platforms
- Excellent communication, storytelling, and presentation skills with the ability to influence sales and partner leaders
- Collaborative, data-driven, and strategic mindset with a strong analytical approach to measuring and optimizing programs
- SaaS experience
- MBA degree
- Experience working in both North America and Latin America markets
iM Getting To...
- Join a rapidly evolving, industry-leading SaaS company on an exciting journey of growth and scalability!
- Take on meaningful, high-impact challenges by leveraging cutting-edge technologies and best-in-class protocols to drive innovation.
- Own my career path with our internal development framework. Ask us more about this!
- Expand my skill set and earn certifications with unlimited access to LinkedIn Learning courses and interactive Microsoft courses & training.
- Be part of a supportive and experienced team within a dynamic, inclusive, and encouraging culture.
- Enjoy flexible work hours that empower me to balance personal time with professional commitments.
- Collaborate in a modern, open-plan workspace featuring a gaming area, free snacks and drinks, and regular social events.
- Creating an inclusive environment where I can help shape the culture not just by fitting in, but by adding to it.
- Providing a market competitive salary that is applied through a consistent process, equitable for all our employees, and regularly reviewed based on industry data.
- Rewarding me with an annual performance-based bonus.
- Offering comprehensive Health/Vision/Dental/Life Insurance, and a 401k Retirement Savings Plan with a company match up to 4%.
- Granting enhanced leave for expecting parents; 20 weeks 100% paid for primary leave, and 10 weeks 100% paid for secondary leave.
- Providing me with a flexible time off policy to take the time off that I need. Be it for vacation, volunteering, celebrating holidays, spending time with family, or simply taking time to recharge and reset.
- Having multiple company wellness days each year to prioritize mental health and well-being.
- Providing access to RethinkCare, a global behavioral health platform that enhances personal well-being, strengthens professional resilience, and empowers parental success through expert-led training and resources.
iManage is committed to providing an excellent candidate experience and will never ask you to engage in recruitment activity via text and exclusively communicates from emails using the @imanage.com domain. If you have any concerns or questions about communications you have received, please send them to [email protected] so our team members can review.
About iManage... At iManage, we are dedicated to Making Knowledge Work™. Our intelligent, cloud-enabled, and secure platform is trusted by 4,100+ customers and 430,000 users worldwide, managing over 11 billion documents and 11 petabytes of data. We empower professionals across 65+ countries to unlock the full potential of their business content and communications.
We are continuously innovating to solve the most complex professional challenges and enable better business outcomes; Our work is not always easy but it is ambitious and rewarding.
So we're looking for people who embracechallenges. People who thrive on solving problems, pushing boundaries, and collaborating with the industry's best and brightest. That's the iManage way. It's how we turn the impossible into reality, empower our employees to grow, unlock their potential, and create a meaningful impact on everything we do.
Whoever you are, whatever you do, however you work. Make it mean something at iManage. iManage provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Learn more at:
Please see our recruitment privacy statement for more information on how we handle your personal data.
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Vacancy posted 3 days ago
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