Social Media Community Manager, Strategy

Social Media Community Manager, Strategy A sleuth, a muse, a facilitator, a mediator. A brand steward, consumer advocate, a curator of culture. A problem and puzzle-solver, truth‑seeker, data‑mining storyteller. These are the many hats that describe today’s strategist. At LC we seek out, nurture and champion the multi‑dimensional strategist who applies their unique lens to a broader strategic aperture. Ultimately, our strategists need to consider how the human insight and brand ethos will be pulled through every multi‑channel touchpoint in service of the entire brand experience. It requires integration with the cross‑functional teams of social, creative, media, data, connections planning to see the larger vision for the brand, including what success looks like in terms of measurable performance metrics. At Laughlin Constable, we believe the best strategists have a strategic intelligence superpower that is deftly applied to creating personal experience brands for the ultimate growth of our clients’ businesses. The Role In a Nutshell The Community Manager will drive meaningful engagement, foster brand advocacy, and ensure consistent, on‑brand community interaction across all client social channels. As the brand’s social frontline orchestrator, you’ll serve as both guardian and accelerator — proactively shaping conversation, safeguarding reputation, and driving engagement across social channels. You’ll help to synthesize cultural trends and real‑time dynamics into compelling short‑form content, coordinate with creators and the community to amplify authentic brand stories, and lead data‑driven insights that steer both strategy and execution. To thrive here, you must be nimble, brand‑centric, analytically minded, and deeply attuned to the pulse of online culture. Responsibilities Community Engagement & Moderation Monitor and respond to comments, messages, and mentions across social platforms in a timely, brand‑appropriate manner during business hours (Monday through Friday, 8:30 AM CST to 6:00 PM CST, exception Agency Holidays) Maintain a consistent brand voice and tone in all interactions. Escalate sensitive or crisis‑related issues to internal teams following established response protocols. Proactively engage with audience members, partners, and influencers to build authentic connections and boost engagement. Social Listening & Brand Advocacy Monitor conversations, mentions, and trends to understand audience sentiment and identify engagement opportunities. Surface insights that inform content strategy, campaign development, and brand positioning. Identify and cultivate relationships with loyal followers, advocates, and influencers within the community. Partner with creative, strategy, and media teams to ensure community activity supports broader campaign goals. Provide real‑time input on audience reactions and platform trends to inform ongoing content optimization. Source, review, and recommend user‑generated content (UGC) opportunities aligned with brand standards. Reporting & Performance Insights Deliver regular reporting on engagement trends, response rates, sentiment, and key community metrics. Provide actionable insights and recommendations to enhance engagement and community health over time. Track competitor and industry activity to benchmark and identify best practices. Governance & Best Practices Maintain community management guidelines, response protocols, and escalation workflows. Ensure all community interactions adhere to brand and legal standards. Stay up to date with emerging platform tools, features, and engagement opportunities. Qualifications Bachelor’s Degree preferred. Relevant areas of study - Marketing, Advertising, Business, Journalism, Statistics. 3+ years in community management space. Proven work experience in an advertising, communication and/or a client or PR firm in a similar role. Possesses an aptitude and passion for understanding the strengths of different technology and social platforms. Demonstrated ability to handle multiple tasks simultaneously in a fast‑paced environment, remaining positive and professional under pressure. Experience working directly with client partners. Fluency with Microsoft Office (Word, Excel, Office, PowerPoint). Experience with various social media platforms and management tools (e.g., SproutSocial, Brandwatch, Buffer, etc.) as well as analytics platforms (e.g., Google Analytics). Laughlin Constable is an equal opportunity employer and participates in E‑Verify. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Seniority level Associate Employment type Full‑time Job function Advertising and Marketing Industries Advertising Services and Marketing Services #J-18808-Ljbffr Laughlin Constable