Brand Marketing Manager
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Brand Marketing Manager
We are looking for a Brand Marketing Manager to serve as the operational backbone of our Brand & Communications team within our Marketing organization. This role is responsible for owning creative operations, brand consistency, and the systems and workflows that enable a lean team to deliver high-quality output across a portfolio of 25+ vertical software brands. The Brand Manager partners closely with Marketing, Product, and Growth teams to ensure every brand touchpoint feels cohesive—scaling creative output through smart processes and AI-assisted tools.
What You'll Do:
Creative Operations
- Own end-to-end creative workflow management, including intake, routing, prioritization, and delivery across all brands in the portfolio
- Keep projects moving and stakeholders informed across multiple concurrent workstreams
- Manage relationships with external creative partners, freelancers, and agencies—briefing, reviewing, and integrating their work into the broader portfolio workflow
- Build and maintain systems that others can run, not just complete tasks yourself
Brand Strategy Execution
- Translate brand strategy into day-to-day creative execution across campaigns, product launches, and partner materials for sub-brands
- Build, maintain, and continuously improve the Canva and AI-assisted design template library so teams can self-serve on-brand assets
- Identify opportunities to standardize and scale creative output across the portfolio
Brand Governance & Quality
- Serve as the first line of quality review on brand outputs—enforce guidelines, flag deviations, and maintain a living brand standards resource for the broader team
- Assess whether assets are on-brand and articulate clearly why or why not
- Protect creative quality without slowing down delivery
Cross-Functional Partnership
- Work closely with Marketing, Product, and Growth teams to understand creative needs, manage timelines, and ensure cohesive brand touchpoints
- Maintain clear communication with stakeholders on project status and priorities
- Triage requests gracefully and manage expectations across the organization
AI-Enabled & Data-Driven Ways of Working
- Leverage AI tools (including Canva AI, ChatGPT, Claude, and others) to accelerate creative and content production workflows
- Continuously build AI literacy and apply AI-enabled practices as part of day-to-day work
- Identify opportunities to streamline workflows and scale high-quality output with a lean team
- Contribute to a culture of continuous improvement across the Brand & Communications team
What You'll Bring:
- 7+ years of experience in brand management, creative operations, marketing, or a related discipline
- Demonstrated experience managing creative workflows across multiple brands or product lines simultaneously
- Hands-on proficiency with Canva at an advanced or team-admin level, including building and governing shared template libraries
- Comfort using AI tools to accelerate creative and content production workflows
- Strong project management instincts—able to run multiple workstreams and keep stakeholders aligned without heavy oversight
- A sharp brand eye, able to assess whether an asset is on-brand and articulate clearly why or why not
- Takes ownership and follows through without being asked
- Builds trust through consistency and quality across every deliverable
- Comfortable managing multiple priorities in a fast-paced, high-volume environment
- Thrives in a collaborative, team-oriented culture
- Comfortable with camera-on meetings and stakeholder-facing communication
- Organized, process-oriented, and execution-focused with strong attention to detail
- Excellent written and oral communication skills, including clear briefs, tight copy, and persuasive stakeholder updates
- Proficient with Windows, Microsoft Office, Canva, and project management tools
Why This Role:
- Own the creative systems and brand standards that power 25+ software brands across Togetherwork's growing portfolio
- Work at the intersection of brand strategy, creative operations, and AI-enabled workflows in a fast-paced, multi-brand environment
- Operate in an AI-forward environment with access to modern tools that amplify your output and creative impact
- Contribute directly to measurable outcomes—brand consistency, creative quality, and operational efficiency—that matter to the business
The Company Offers a Comprehensive Employee Benefits Program, Including:
- Medical, dental, and vision insurance options
- 100% Employer paid short/long term disability
- Basic Life
- 401(k) option with 100% company match up to 4%
- Non-Exempt employees have a generous accrual policy
- 10 sick days annually
- 10 company paid holidays
- 6 weeks paid parental leave
Inclusion and Diversity: Togetherwork is an Equal Employment Opportunity Employer. We are a company where diverse backgrounds, experiences and viewpoints are valued. Togetherwork does not make hiring or employment decisions on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, disability, veteran status, age, ethnic or national origin, or any other basis protected by all local, state or federal laws.
Togetherwork provides integrated software and financial solutions to a wide range of communities and organizations including associations, camps, unions, fraternities & sororities, gyms, dance studios, religious congregations, pet services, and more. Our mission-critical tools help our customers manage and grow their communities, and enhance the depth and breadth of their member engagement. Our team is united in its desire to help our clients better serve and empower their communities.
Interview Process & Expectations
Our interviews are designed to be interactive and conversational. Candidates are expected to respond based on their own experience and thinking during live interviews. To ensure a fair and consistent interview experience, the use of real-time AI tools or other external assistance to generate or guide interview responses is not permitted. Interviews are intended to reflect an individual's judgment, problem-solving approach, and communication. Candidates must be authorized to work in the United States for the duration of employment without requiring current or future employer sponsorship of any kind, including but not limited to OPT, STEM OPT, H-1B, or any other visa classification.
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