Associate Director, Marketing - Disease Education & Integrated Marketing

At Insmed, every moment and every patient counts — and so does every person who joins in. As a global biopharmaceutical company dedicated to transforming the lives of patients with serious and rare diseases, you’ll be part of a community that prioritizes the human experience, celebrates curiosity, and values every person’s contributions to meaningful progress. That commitment has earned us recognition as Science magazine’s No. 1 Top Employer for five consecutive years, certification as a Great Place to Work® in the U.S., and a place on The Sunday Times Best Places to Work list in the UK.

For patients, for each other, and for the future of science, we’re in. Are you?

About the Role:

We are seeking an Associate Director, Marketing – Disease Education & Integrated Marketing to join our dynamic marketing team. Reporting to the Global Commercial Lead, this role will combine strategic ownership with hands-on execution across two critical areas: leading a field-based disease education program and executing integrated marketing initiatives for healthcare professional and patient audiences.

This is a highly execution-oriented role designed for a well-rounded marketer who can move seamlessly from strategy to on-the-ground delivery. This individual will play an important role in supporting earlier disease recognition and diagnosis while driving measurable commercial outcomes across HCP and patient-facing programs.

What You'll Do:

In this role, you'll have the opportunity to be a highly execution-oriented role designed for a well-rounded marketer who can move seamlessly from strategy to on-the-ground delivery. You'll also:

Field-based Disease Education Program Leadership

• Lead the operating model, execution, and ongoing evolution of the field-based disease education program

• Oversee the external partner responsible for program staffing, training, field execution, performance management, and measures of success

• Ensure field personnel have the resources, capabilities, and support required to deliver high-quality, compliant disease education

• Monitor program performance, identify opportunities and barriers, and implement improvements to increase effectiveness and impact

• Drive measurable growth in diagnosed patients by increasing clinical suspicion and appropriate screening across priority HCP segments

Integrated Marketing Activation

• Lead the development and execution of integrated marketing initiatives for HCPs and patient audiences, translating established strategies and customer insights into impactful programs and experiences that support earlier disease recognition and diagnosis

• Develop and deliver HCP engagement programs that support disease education, including speaker programs, peer-to-peer education, and congress excellence

• Oversee patient-facing educational resources and managing across a range of channels, including social media, website, and other engagement platforms to drive awareness and action

• Lead agency and external partner relationships, providing clear direction and ensuring high-quality, timely, and compliant execution

Cross-Functional Partnership and Program Oversight

• Partner with core marketing and a broad range of cross-functional stakeholders – including Medical, Regulatory, Legal, and Analytics – to ensure the timely, compliant in-market activation of marketing initiatives

• Oversee program execution and ongoing management with a strong commercial mindset, communicating progress, performance, recommendations, and decisions clearly to senior leaders and cross-functional stakeholders

Who You Are:

You have a Bachelor's Degree along with 8+ years of progressive pharmaceutical commercial experience (marketing).

You are or you also have:

• Respiratory or rare disease experience preferred

• Demonstrated experience developing and executing integrated marketing programs for HCPs and/or patient audiences

• Experience leading field-based programs, vendors, and external contractors

• Strong analytical thinker who uses data and insights to drive decisions and optimize performance

• Strong executional discipline with ability to manage multiple priorities in a fast-paced environment

• Skilled business storyteller with the ability to connect insights to outcomes

Where You'll Work

This is a fully remote role that can be performed effectively from anywhere while staying connected to your Insmed team and community. Occasional travel for team meetings, congresses, or field events will be expected.

Travel Requirements

This role requires occasional domestic travel, up to 20–30% .

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Pay Range:

$155,000.00-201,500.00 Annual

Life at Insmed

At Insmed, you’ll find a culture as human as our mission—intentionally designed for the people behind it. You deserve a workplace that reflects the same care you bring to your work each day, with support for how you work, how you grow, and how you show up for patients, your team, and yourself.

Highlights of our U.S. offerings include:

• Comprehensive medical, dental, and vision coverage and mental health support, annual wellbeing reimbursement, and access to our Employee Assistance Program (EAP)

• Generous paid time off policies, fertility and family-forming benefits, caregiver support, and flexible work schedules with purposeful in-person collaboration

• 401(k) plan with a competitive company match, annual equity awards, and participation in our Employee Stock Purchase Plan (ESPP), and company-paid life and disability insurance

• Company Learning Institute providing access to LinkedIn Learning, skill building workshops, leadership programs, mentorship connections, and networking opportunities

• Employee resource groups, service and recognition programs, and meaningful opportunities to connect, volunteer, and give back

Eligibility for specific programs may vary and is subject to the terms and conditions of each plan.

Current Insmed Employees: Please apply via the Jobs Hub in Workday.

Insmed Incorporated is an Equal Opportunity employer. We do not discriminate in hiring on the basis of physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. For more information, please refer to our Equal Employment Opportunity and Non-Discrimination Statement on our Careers site.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Unsolicited resumes from agencies should not be forwarded to Insmed. Insmed will not be responsible for any fees arising from the use of resumes through this source. Insmed will only pay a fee to agencies if a formal agreement between Insmed and the agency has been established. The Human Resources department is responsible for all recruitment activities; please contact us directly to be considered for a formal agreement.

Insmed is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, please contact us by email at View email address on us.fitly.work and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

Applications are accepted for 5 calendar days from the date posted or until the position is filled.