Network Operations Manager - Europe

Intelligently Moving Your World

XPENG is a leading technology company focused on designing, developing, manufacturing, and marketing intelligent mobility solutions, including electric vehicles (EVs), electric vertical take-off and landing (eVTOL) aircraft, and robotics. We aim to create a thoughtful and empathetic future for mobility that enhances driving experience. Headquartered in Guangzhou, China, XPENG has regional offices in Beijing, Shanghai, Shenzhen, Silicon Valley, and San Diego, and in 2021, we established our European headquarters in Amsterdam, along with offices in Copenhagen, Munich, Oslo, and Stockholm.

Our passionate and diverse team, with expertise in technology, finance, and the automotive industry, spans hubs in China, the US, and Europe. Together, we are forging our international presence as pioneers in the future of mobility.

Why should you be part of our success story?

XPENG Inc.'s American Depositary Shares (ADSs) have been listed on the New York Stock Exchange (NYSE) under the symbol 'XPEV' since August 27, 2020, and on the Stock Exchange of Hong Kong Limited (SEHK) under the symbol '9868.HK' since July 7, 2021. In 2023, XPENG further strengthened its growth trajectory with a $724 million strategic investment from Volkswagen, solidifying its position in the global market. There has never been a more exciting time to join XPENG — a leader in smart electric vehicles and sustainable mobility solutions.

Job Title: Network Operations Manager – Europe

About the Role

We are looking for a highly motivated Network Operations Manager to drive retail operational excellence across XPENG’s European network. In this role, you will be responsible for establishing and maintaining store operating standards, ensuring consistent brand execution, and driving the implementation of retail design standards to deliver a premium customer experience across all markets.

Key Responsibilities

1. Responsible for building and continuously optimizing XPeng Motors' store operation system in the European market, formulating and improving store operation standards (SOPs) to ensure consistency in operational quality and service experience across different countries.
2. Establish and implement a store brand image management system, supervising terminal stores to strictly implement brand VI, SI, and brand display specifications, continuously improving brand image and user experience.
3. Responsible for the formulation, updating, and promotion of store design standards, including showroom layout, space planning, display materials, digital experience, and customer flow, ensuring compliance with global brand design standards and the needs of the European market.
4. Establish a store inspection, evaluation, and operational audit mechanism, regularly conducting store operational quality checks, identifying problems, and driving continuous improvement.
5. Continuously optimize network operation strategies and store operation processes based on the characteristics of different European markets to improve store operational efficiency and customer satisfaction.
6. Collect and analyze store operation data and user feedback, continuously optimizing operational standards and terminal experience to support the rapid development of European business.

Qualifications

1. Bachelor’s degree or above in Business Administration, Marketing, Retail Management, Architecture, Interior Design, or a related field.
2. Minimum 5 years of experience in retail operations, channel operations, or retail excellence within the automotive, luxury retail, consumer electronics, or premium consumer brands.
3. Proven experience in developing and implementing retail operating standards and managing multi-site retail operations.
4. Strong understanding of retail visual merchandising, store design standards (SI), and brand identity management.
5. Experience managing cross-functional projects involving retail development, construction, design, and operations.
6. Excellent project management, stakeholder management, and communication skills in an international environment.
7. Strong analytical and problem-solving capabilities with a continuous improvement mindset.
8. English can be used as the working language, and Chinese can be used to communicate with headquarters.
9. Willingness to travel frequently across Europe.

Preferred Competencies

Passion for electric vehicles, smart mobility, and retail innovation.

Strong customer-centric mindset with a keen eye for premium brand experience.

Ability to thrive in a fast-paced, dynamic, and multicultural environment.

Self-driven, detail-oriented, and capable of driving operational excellence across multiple markets.

欧洲渠道运营经理（Network Operations Manager – Europe）

工作地点 : Diemen, 荷兰（根据业务需要，可接受跨国出差）

我们正在招募一位富有自驱力与开拓精神的网络运营经理，加入小鹏汽车欧洲团队，全面推动零售网络的高效运营与持续优化。您将主导门店运营标准的制定与落地，统筹品牌形象的一致性管理，并推进零售设计标准在各市场的有效实施，以确保每一位用户都能在不同触点中感受到统一、优质的品牌体验。我们期待您以系统化思维与执行力，助力小鹏汽车在欧洲市场构建领先的零售服务体系。

职位职责

1. 负责小鹏汽车欧洲市场渠道门店运营体系的搭建与持续优化，制定并完善门店运营标准（SOP），确保各国门店运营质量和服务体验的一致性。
2. 建立并落地门店品牌形象管理体系，监督终端门店严格执行品牌VI、SI及品牌展示规范，持续提升品牌形象和用户体验。
3. 负责门店设计标准的制定、更新及推广，包括展厅布局、空间规划、展示物料、数字化体验及客户动线等，确保符合品牌全球设计标准及欧洲本地市场需求。
4. 建立门店巡检、评估及运营审计机制，定期开展门店运营质量检查，发现问题并推动持续改善。
5. 结合欧洲各国家市场特点，不断优化渠道运营策略和门店运营流程，提高门店运营效率及客户满意度。
6. 收集并分析门店运营数据及用户反馈，持续优化运营标准和终端体验，支持欧洲业务快速发展。

任职要求

1. 本科及以上学历，市场营销、工商管理、建筑设计、零售管理等相关专业优先。
2. 5年以上汽车、豪华零售或国际品牌渠道运营相关工作经验，具有欧洲市场渠道管理经验者优先。
3. 熟悉品牌终端运营管理、门店形象管理及零售运营体系建设，具备门店标准制定和落地经验。
4. 熟悉零售空间设计、品牌展示规范（Visual Merchandising）及SI标准，具备门店设计项目管理经验者优先。
5. 具备优秀的跨部门协作及项目管理能力，能够推动多国家、多团队协同工作。
6. 具有较强的数据分析能力、问题解决能力及执行力，能够独立推动复杂项目落地。
7. 英语可作为工作语言, 中文可以和总部沟通。
8. 能适应欧洲区域内频繁出差，具有跨文化沟通能力和国际化视野。

我们希望你具备

• 对新能源汽车行业和智能出行充满热情。
• 注重细节，拥有较强的品牌意识和用户体验思维。
• 能够在快速发展的国际化环境中主动思考、持续创新，并推动高标准运营体系建设。

XPENG offers:

• An interesting, unique and very varied job at XPENG
• A job with an incredibly large contact surface both internally and externally
• An attractive salary package incl. pension and with the possibility of a bonus
• To be involved in the growth of an existing EV brand in Europe

Next steps:

To comply with GDPR, we can’t process your personal data without your given consent. Therefore, please apply directly via LinkedIn portal so that our team can proceed further.

As part of our application process, certain positions at our company require a pre-employment screening to ensure the reliability and integrity of our employees. This screening is a standard procedure and may include components such as a Criminal Background Check from your current or previous country of residence over the past five years. Additionally, the process may involve an integrity questionnaire, verification of identification, diplomas, work experience, and consultation of the central insolvency register.

We appreciate your understanding and cooperation in this important matter, as it helps us maintain the high standards expected by our team.

Our Commitment to Diversity and Inclusion:

At XPENG, we’re an equal-opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, disability status or other applicable legally protected characteristics.