Digital Stores Go-to-Market Lead- Americas

The Digital Stores Go-to-Market Lead Americas is responsible for driving the planning and execution of go-to-market programs across products within Microsoft Digital Stores. This role partners with cross-functional teams across Product Marketing Merchandising and Operations to translate global and regional priorities into customer-relevant scalable execution ensuring readiness consistency and performance across product launches campaigns and commercial moments. The role requires strong execution rigor structured problem-solving and the ability to continuously improve go-to-market approaches in a fast-paced eCommerce environment.

Scope

• Primary ownership: Go-to-market (GTM) planning and execution across products within Microsoft Digital Stores in the Americas including Devices (Surface Consumer Surface Commercial Gaming Devices) and services (Microsoft 365) driving integrated customer-relevant GTM programs across product areas
• Secondary responsibility: Microsoft 365 line-of-business stewardship focused on financial performance tracking customer insights development and shaping perspectives to drive alignment and improve execution across stakeholders

Microsofts mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset innovate to empower others and collaborate to realize our shared goals. Each day we build on our values of respect integrity and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

In alignment with our Microsoft values we are committed to cultivating an inclusive work environment for all employees to positivelyimpactour culture every day.

Planning

• Define and evolve the last-mile go-to-market (GTM) framework across products including structuring and prioritizing GTM programs to drive scalable customer-relevant execution
• Translate product and campaign priorities into customer-relevant execution plans for the Americas aligning stakeholders on timelines deliverables and dependencies
• Drive readiness and continuously improve GTM processes and playbooks incorporating performance and customer insights to enhance execution effectiveness

Execution

• Drive last-mile execution of product launches campaigns and GTM programs across Digital Stores in the Americas ensuring quality and alignment to plan
• Execute regional GTM programs end-to-end coordinating across internal stakeholders and external partners to deliver customer-relevant outcomes
• Test iterate and scale new locally relevant customer ideas and pilots identifying high-impact opportunities and operationalizing successful programs

Measure & Monitor

• rack and analyze performance across launches and GTM programs identifying key drivers and opportunities to optimize customer outcomes
• Synthesize and communicate performance and customer insights to inform prioritization program refinement and future planning
• Evaluate effectiveness of GTM programs and pilots leveraging data and customer feedback to improve execution and inform scale decisions

Embody our Culture& Values

Required/minimum qualifications

• Masters Degree in Business Marketing Economics Social Science Computer Science Information Technology or related field AND 1 year(s) experience in retail ecommerce data science research marketing or business-related roles
  • OR Bachelors Degree in Business Marketing Economics Social Science Computer Science Information Technology or related field AND 2 years experience in retail ecommerce data science research marketing or business-related roles
  • OR 3 years experience in retail ecommerce data science research marketing or business-related roles OR equivalent experience.

Additional or preferred qualifications

• Masters Degree in Business Marketing Economics Social Science Computer Science Information Technology or related field AND 3 years experience in retail ecommerce data science research marketing or business-related roles
  • OR Bachelors Degree in Business Marketing Economics Social Science Computer Science Information Technology or related field AND 4 years experience in retail ecommerce data science research marketing or business-related roles
  • OR 5 years experience in retail ecommerce data science research marketing or business-related roles
  • OR equivalent experience.
• 3 years experience in go to market (GTM) marketing strategy business planning or similar roles.
• 3 years experience in integrated digital or product marketing management.
• 2 years project/vendor management experience.

eCommerce IC3 - The typical base pay range for this role across the U.S. is USD $86100 - $169800 per year. There is a different range applicable to specific work locations within the San Francisco Bay area and New York City metropolitan area and the base pay range for this role in those locations is USD $113300 - $187400 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
position will be open for a minimum of 5 days with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age ancestry citizenship color family or medical care leave gender identity or expression genetic information immigration status marital status medical condition national origin physical or mental disability political affiliation protected veteran or military status race ethnicity religion sex (including pregnancy) sexual orientation or any other characteristic protected by applicable local laws regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process read more about requesting accommodations.

Required Experience:

IC