Product Manager - AI Creator Platform
$102.2k - $191.4kTencent
Business UnitWhat the Role EntailsKey ResponsibilitiesProduct Strategy & RoadmapOwn the product strategy and roadmap for WorkSolo's overseas markets, aligning HQ vision with local creator needsDefine product North Star metrics and success criteria (activation, retention, creation depth, publish-through rate, monetization)Translate market insights, competitive intelligence, and creator behavior trends into prioritized product betsAI-Native Feature DesignLead end-to-end product design for AI creation workflows — covering ideation, generation, editing, collaboration, and publishingDefine and ship features around multimodal generation (text-to-image, text-to-video, voice, 3D), agentic workflows, asset management, and creator monetizationPartner with AI/ML, design, and engineering teams to ship high-quality experiences at startup speedUser Research & Market InsightBuild a continuous discovery system: creator interviews, usability studies, community listening, and quantitative analysisSynthesize insights from Discord, Reddit, X/Twitter, YouTube, and TikTok creator ecosystems into product requirementsDevelop deep personas for AI creators (independents, studios, professional creatives) and map their end-to-end workflowsLocalization & Market FitDrive product localization strategy across language, payment, content policy, and creator economics for key markets (North America, EU, JP/KR, SEA, LATAM)Define market-specific feature variants, onboarding flows, and pricing/packaging in collaboration with operations and growthChampion the international user's voice within HQ; influence the global product roadmap with regional prioritiesData & ExperimentationBuild a rigorous experimentation culture: hypothesis A/B test learning loopsDefine instrumentation requirements and partner with data teams on dashboards, funnels, and cohort analysisUse analytics tools (Amplitude, Mixpanel, Looker, etc.) to monitor product health and identify growth leversAIGC Ecosystem & PartnershipsStay at the forefront of the global AI creator tools ecosystem (workflows, toolchains, emerging models, and creator behavior trends)Identify integration and partnership opportunities with model providers, distribution platforms, and creator ecosystemsRepresent WorkSolo at industry events, creator conferences, and AIGC community gatheringsCross-Functional LeadershipLead cross-functional squads of engineers, designers, researchers, and data scientists across HQ (China) and LAOwn clear written PRDs, specs, and trade-off rationales; drive alignment across time zonesCollaborate closely with overseas operations, marketing, and BD to ensure go-to-market readinessWho We Look ForQualificationsOver 5+ years of product management experience, ideally within creator tools, AIGC platforms, content/media, or developer-facing creative productsProven track record shipping consumer or prosumer products at scale in international marketsDeep familiarity with the global AI creator tools landscape — including generation tools (Midjourney, Runway, Pika, Kling, Sora), creation workflow tools (Notion AI, Canva AI, Adobe Firefly, CapCut), and creator platform ecosystems (YouTube Studio, TikTok Creator Marketplace, Patreon, Substack)Hands-on experience designing AI-native features (prompting UX, multimodal generation, agentic workflows, model orchestration) is strongly preferredStrong data literacy; comfortable defining metrics, designing experiments, and using analytics tools (Amplitude, Mixpanel, Looker, SQL)Experience operating across Western social platforms (TikTok, YouTube, Instagram, Discord, Reddit, X) and understanding how AI creators discover, adopt, and evangelize creation toolsExcellent written and verbal English communication; Mandarin Chinese is a strong plus for HQ collaborationSelf-starter with startup mentality; comfortable operating with ambiguity, time-zone span, and the speed of an early-stage international expansionBachelor's degree or above in Computer Science, Design, HCI, Media, or a related field; equivalent practical experience welcomeNice to HavePrior experience launching products from 0 1 in overseas marketsPersonal creator background or active participation in AIGC creator communitiesFamiliarity with creator monetization models (subscriptions, marketplaces, revenue share, tipping)Experience working across China–US dual-HQ structuresLocation State(s)US-California-Los AngelesThe expected base pay range for this position in the location(s) listed above is $102,200.00 to $191,400.00 per year. Actual pay may vary depending on job-related knowledge, skills, and experience. Employees hired for this position may be eligible for a sign on payment, relocation package, and restricted stock units, which will be evaluated on a case-by-case basis. Subject to the terms and conditions of the plans in effect, hired applicants are also eligible for medical, dental, vision, life and disability benefits, and participation in the Company’s 401(k) plan. The Employee is also eligible for up to 15 to 25 days of vacation per year (depending on the employee’s tenure), up to 13 days of holidays throughout the calendar year, and up to 10 days of paid sick leave per year. Your benefits may be adjusted to reflect your location, employment status, duration of employment with the company, and position level. Benefits may also be pro-rated for those who start working during the calendar year.Equal Employment Opportunity at TencentAs an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.SummaryLocation: US-California-Los AngelesType: Full time
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