Associate, New Stream - Sell Side
$39k - $45kDentsu
The purpose of this role is to assist with the planning, reviewing and optimisation of Commerce campaigns whilst supporting the team in reporting and managing client accounts.
Job Description: As a Digital Media Specialist, you will be a part of an innovative, fast-growing department focused on revolutionizing digital media planning and buying, in the context of a multi-channel data-driven approach. You will support account(s) through a variety of paid tactics such as cross-device display ads, video (i.e. YouTube), and social media (i.e. Meta (Facebook/IG)). The purchasing of ad space is managed through a DSP where cost and placement of clients' ads are controlled. The combination of creativity and strategic flexibility associated with paid media makes this a powerful way for companies to reach potential customers.- Using your analytical mindset, you will support the activation, performance and operations of digital media campaigns across all buying platforms, focused largely on programmatic and partner direct buys.
- Provide performance insights and optimization recommendations around programmatic campaigns and supporting tactics
- Contribute to campaign setup, QA, pacing and daily campaign management across a variety of vendors and platforms
- Quality assurance that encompasses all paid campaign elements including setup, pre-launch and post-launch.
- Work with the analytics teams to provide insights to the client when needed
- Build trafficking sheets to generate through 3rd party ad server tools such as Campaign Manager and assign ad tags and creatives in DSPs, or with media partners, where applicable.
- Support larger media team in identifying forward-thinking strategies and innovations
- Contribute to training materials and best practice documentation, in addition to client/media partner call documentation
- This position reports to the Manager or Senior Manager, Media Services
- Bachelor's degree in a quantitative, marketing, or related discipline preferred
- Experience working in DSPs preferred and Social Platforms (Meta (Facebook/IG)/Instagram, Pinterest, TikTok, Snapchat and/or Twitter) is a plus
- Experience with digital ads trafficking (Campaign Manager, Sizmek, etc.) is a plus
- Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint
- Intermediate to advanced use of Excel a plus including the ability to use formulas, functions and pivot tables
- Professional communication, both written and verbal; be friendly, cheerful and patient, and enjoy learning complicated concepts
- Ability to handle multiple projects and prioritize responsibilities
- Ability to work efficiently in a fast-paced environment
- High level of accuracy and attention to detail
- Keen problem-solving and troubleshooting abilities
- Enthusiasm for the future of digital marketing and building that future with us
- Medical, vision, and dental insurance,
- Life insurance,
- Short-term and long-term disability insurance,
- 401k,
- Flexible paid time off,
- At least 15 paid holidays per year,
- Paid sick and safe leave, and
- Paid parental leave.
Chicago Brand:
Iprospect Time Type:
Full time Contract Type:
Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
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Vacancy posted 4 days ago
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