General Manager

KidStrong General ManagerRun the Business. Build the Team. Lead the Mission.At KidStrong, our mission is simple: build strong, confident, high-character kids who run the playground, raise their hand high in the classroom, and make friends wherever they go. Our science-based curriculum develops the whole child — Brain, Physical, and Character — and our General Managers are the ones who build the culture, lead the team, and deliver the results that make it all possible. As a General Manager, you own it all. You're the leader your team looks up to, the face your families trust, and the operator your center depends on. This isn't a job for someone who wants to manage — it's a role for someone who wants to lead, and who understands that developing people and building kids are two sides of the same mission.What You'll DoCoachDeliver KidStrong's curriculum to kids ages crawling–11 in dynamic, high-energy 45-minute classesDevelop Brain, Physical, and Character in every session — not just athletic skillsBuild genuine relationships with kids and families before, during, and after classAchieve and maintain Coach Certification through the HQ Training & Certification teamKnow the why behind our curriculum and communicate it clearly to families and your teamLeadSet the culture — define it, model it, protect itRecruit, hire, onboard, develop, and hold accountable a high-performing coaching teamConduct regular 1:1s and coach evaluations to drive consistent coach developmentDevelop your AGM as a future GM — their growth is part of your jobHold the team accountable to KidStrong's member experience standards in every class and every interactionLead center staff meetings focused on culture, development, product, and performanceStay current on weekly programming rollouts and ensure center-level adoption to maintain class quality standardsStay up to date on all HQ communications and execute initiativesAttend weekly leadership meetings and all required HQ coaching, rollout, and update callsOwn change management for all required processes, systems, and initiatives — ensure full team alignment and adoptionOperateUnderstand your numbers, identify opportunities, and build and implement plans to hit your targetsOwn the full member experience — from a family's first trial to long-term membershipManage center scheduling and payroll, ensuring accuracy and alignment with the employee handbook and all required policiesManage daily, weekly, and monthly center cleaning and maintenanceSchedule, sell, and staff KidStrong Camps and parties to maximize center profitabilityManage center reputation including online reviews and local community presenceEnsure brand consistency across all center-level activitySellDrive membership growth through proactive lead management including outbound calls, SMS, and emailOwn all sales and operational targets and implement strategies and tactics to meet or exceed themConvert trials into memberships by delivering an amazing trial experience and holding your team to the same standardSource and attend local community events to build brand awareness and generate leadsManage event leads and follow-ups to drive bookings and support conversion from event attendee to membershipWhat We're Looking ForMust-haves:Genuine passion for working with kids — non-negotiableHigh energy, strong presence, and the ability to lead a room of kids, parents, and coachesAthletic or coaching background, ideally with kids ages crawling–11Proven leadership or management experience — you've led people and delivered resultsCPR/AED certified (or willing to obtain)Availability including evenings and weekends (typically 4 weekday + 1 weekend shift)Physically active — you'll cover miles on the floor, demonstrate movements, and move equipment up to 25 lbs per shiftStrongly preferred:Experience in sales, enrollment, or membership-based environmentsFamiliarity with tools like Glofox, LearnUpon, CareerPlug, or ADPBackground in PE, child development, athletic training, or pediatric OT/PTExperience managing and developing a team — not just supervising oneOur GM DNALeader — You set the vision, own the culture, and lead by example every single shift. Your team looks to you to define what great looks like — and you show them daily.Community Builder — You know the kids by name, the parents by face, and your coaches by what they're working toward. You build a center that families can't stop talking about because the relationships you invest in are real.Strong Communicator — You give clear direction, deliver honest feedback, and connect equally well with a nervous new family, a developing coach, and your Regional Manager. Nothing important falls through the cracks on your watch.Results Driven — You understand your KPIs, own your targets, and make decisions like someone with skin in the game. You set the goal, track the progress, and move the number.Emotionally Balanced — You lead with steadiness. Under pressure, you're composed. In conflict, you're fair. Your consistency sets the tone for the entire center.Passionate — The mission isn't a tagline to you — it's why you show up. You bring energy to the work and raise the bar for everyone around you.Why KidStrongClear growth path — GM ? Regional Manager ? multi-unit leadership as we expandReal development investment — ongoing training, certifications, and leadership programmingA team worth leading — collaborative, mission-driven, zero-ego cultureCompetitive compensation — salary plus performance bonusFull benefits — Health, Dental, Vision, PTOWork that sticks — you'll feel the impact on kids, families, and your team every single dayKidStrong is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, disability, veteran status, or any other protected characteristic. Compensation: $55,000.00 - $70,000.00 per yearWe are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.KidStrong is a private child development training center focused on brain, physical & character development for ages walking through 11 years old. KidStrong offers a science-based curriculum that is parent-focused and taught by professionals.Our People- Want to work with great people- Want personal and professional growth- Want to make an impact