Sales Manager - Residential Remodeling & Home Improvement

Tom Curren Companies: Sales Manager - Residential Remodeling & Home Improvement Tom Curren Companies is a long-established residential remodeling and home improvement company serving Greater Boston homeowners for nearly 40 years. We are hiring a Sales Manager to lead, coach, and improve the performance of our residential sales team. This is a hands‑on leadership role for someone who knows how to build accountability, improve close rates, strengthen pipeline discipline, and help sales reps win more business the right way. You will be expected to coach in the field, use data to manage performance, and work cross‑functionally with operations and production to ensure smooth handoffs and an excellent client experience. Core Values High Quality Speak Candidly Ambition Win as a Team Client Focus Do the Right Thing Role Summary The Sales Manager leads the day-to-day performance of the residential sales team and reports directly to company leadership. This role is responsible for coaching and developing sales reps, driving measurable KPI improvement, enforcing CRM discipline, supporting ride‑alongs and field development, and improving sales consistency from lead through signed contract and handoff to production. You will play a key role in helping Tom Curren Companies grow responsibly by improving conversion, protecting margin, supporting client satisfaction, and ensuring the sales team operates with professionalism, urgency, and accountability. This role is measured by: close rate, lead‑to‑appointment conversion, average ticket, gross margin, pipeline accuracy, follow‑up consistency, handoff quality, and team performance. Key Responsibilities: Sales Leadership & Coaching Lead, manage, and coach a residential sales team, including reps handling in‑home and client‑facing sales opportunities Conduct regular ride‑alongs, observation, and field coaching to improve sales process, communication, and closing effectiveness Deliver timely, direct, and actionable feedback to sales reps based on performance, appointments, and KPI trends Build accountability around individual and team sales goals, conversion metrics, and professional standards Support recruiting, onboarding, and training of new sales team members as needed Performance Management & KPIs Coach to measurable KPIs, including close rate, lead‑to‑appointment conversion, average ticket, gross margin, follow‑up cadence, and pipeline health Review scorecards and sales activity regularly to identify performance gaps and coaching opportunities Help the team improve estimating accuracy, proposal quality, and value‑based selling discipline Forecast team performance and provide leadership with visibility into pipeline strength, risks, and expected results CRM Discipline & Pipeline Management Use CRM daily to manage pipeline activity, stages, tasks, follow‑ups, notes, and forecasting Ensure every sales rep is maintaining accurate and timely CRM records Inspect pipeline quality, next steps, and lead progression to reduce leakage and improve conversion Standardize how the team documents client communication, commitments, and handoff details Operational Collaboration & Handoffs Partner closely with production and operations teams to improve the handoff from sale to production Help ensure sold projects are clearly scoped, well documented, and ready for execution Reduce preventable issues caused by incomplete information, poor expectation‑setting, or weak communication during the sales process Provide feedback to leadership on recurring sales‑to‑production friction points and help improve process consistency Client Experience & Escalation Resolution Personally handle escalated client situations when needed, including concerns related to expectations, communication, scope, or satisfaction Work to resolve issues professionally and protect both the customer relationship and the company's reputation Reinforce high standards for professionalism, responsiveness, and trust‑building across the sales team Support a sales culture that balances urgency, empathy, and accountability Systems & Continuous Improvement Help refine sales processes, coaching rhythms, pipeline reviews, and reporting standards Collaborate with leadership to improve how the company uses CRM and sales data to manage performance Identify patterns, bottlenecks, and training needs that can improve team output and predictability Contribute to a culture of candid communication, continuous learning, and high standards Qualifications: 7+ years of sales experience, with significant experience in residential remodeling, home improvement, construction‑related services, or adjacent in‑home sales environments Demonstrated experience managing and coaching a sales team of 6 or more sales reps within the past 10 years Proven track record of coaching to measurable KPIs such as close rate, lead‑to‑appointment conversion, average ticket, margin, and follow‑up activity Strong daily CRM usage experience, including pipeline stages, scheduled follow‑ups, notes, forecasting, and conversion tracking Personal discipline using CRM systems, not just managing others in them Demonstrated history of strong operational collaboration and smooth handoffs from sales to production Experience doing ride‑alongs and delivering direct, timely coaching and development feedback Strong client communication skills and the judgment to handle escalations without losing the customer relationship Ability to inspect sales activity, identify coaching needs, and improve team execution through data and observation Strong professionalism, accountability, and leadership presence Valid driver's license and ability to travel locally within Greater Boston Authorized to work in the United States Fluent in English (speaking, reading, and writing) Compensation & Benefits: Salary : $100,000 - $130,000 depending on experience, plus performance‑based bonus / incentive opportunity. Additional benefits may include: Paid time off and benefits package Stable, full‑time leadership role with an established company Opportunity to directly shape team performance, systems, and growth Strong leadership runway within a respected residential remodeling business Why Tom Curren Companies At Tom Curren Companies, the Sales Manager is not just a scoreboard role. You will have the opportunity to build a stronger team, improve the customer journey, and create better alignment between sales and production. You will work with an established company, a respected local brand, and leadership that values structure, accountability, and quality. If you are the kind of leader who enjoys coaching in the field, improving performance through process and follow‑through, and helping good salespeople become great, this is a strong opportunity. Tom Curren Companies is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, genetic information, military status, or any other protected characteristic under federal, state, or local law. We provide reasonable accommodations for applicants and employees as required by law. #J-18808-Ljbffr