Marketing Analytics & Business Intelligence Manager
FMC
Marketing Analytics & Business Intelligence Manager
FMC Corporation is a global leader in agricultural sciences, driven by our purpose: Innovation for Agriculture. Solutions for the Planet. We are passionate about the power of science to solve agriculture's biggest challenges. With one of the most productive and diversified pipelines in the industry, FMC is delivering cutting-edge and next-generation crop protection technologies to help farmers increase the productivity and resilience of their land. Join us in advancing the future of agriculture. Together, we're building a more resilient planet one innovation at a time.
Location: Philadelphia, PA (3 days a week in office)
The Marketing Analytics & Business Intelligence Manager supports data-driven decision making across the Crop Protection and Agribusiness portfolio by converting complex market, competitive, and commercial data into actionable insights. The role partners closely with Commercial, Marketing, Supply Chain, Regulatory, Finance, and Product teams to inform strategy, portfolio decisions, pricing, and go-to-market effectiveness at a regional or assigned global scope. This position is a hands-on analytics and insight leadership role, emphasizing execution, interpretation, and influence rather than enterprise BI ownership.
Responsibilities
- Develop, maintain, and continuously enhance market and competitive intelligence across key crops, geographies, and product segments.
- Monitor competitor activity including pricing, product launches, registrations, and promotional strategies.
- Track retail channel & product-on-ground (POG) performance versus competitors across channels (retailer to grower) and assess share gains or losses.
- Partner with Regulatory, Supply Chain, and Commercial teams to identify risks and opportunities related to registrations, supply constraints, and market access.
- Proactively communicate insights, emerging trends, and risks to commercial and marketing teams to support sales effectiveness.
- Develop and maintain standardized dashboards, reports, and ad-hoc analyses using business intelligence and data visualization tools (e.g., Power BI, Tableau, Excel).
- Ensure clarity, accuracy, and business relevance of KPIs and performance metrics.
- Translate analytical outputs into clear commercial implications and recommendations.
- Act as a trusted analytics partner to Marketing, Commercial, Product Management, and cross-functional stakeholders.
- Present insights and recommendations to senior and regional leadership on a regular cadence.
- Support strategic planning and budgeting processes with data-driven inputs.
- Coordinate custom market research (both qualitative and quantitative) studies including pre-launch assessments, pricing elasticity, and customer research.
- Manage local relationships with external market research partners, ensuring alignment with global methodologies and agreements.
- Consolidate and synthesize research findings into actionable business insights.
Education and Experience
- Bachelor's degree in Marketing, Business, Statistics, Economics, or a related discipline.
- Master's degree preferred.
- 5+ years of experience in marketing intelligence, business intelligence, market research, or data analytics, preferably within agriculture, chemicals, or industrial markets.
Skills & Competencies
- Strong analytical and problem-solving skills with advanced proficiency in Excel.
- Experience using data visualization tools (Power BI, Tableau, etc.).
- Solid understanding of statistical analysis, forecasting, and modeling techniques.
- Proven ability to translate complex data into commercially relevant insights.
- Strong written and verbal communication skills, including executive level presentations.
- Highly collaborative, detail oriented, and capable of working independently in a matrix organization.
FMC is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace where all individuals are treated with respect and dignity. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other legally protected status. Employment decisions at FMC are based on business needs, job requirements, and individual qualifications. We value diversity and strive to ensure that our hiring and employment practices support a work environment that is free from discrimination and harassment.
FMC$95k - $115k
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